His Excellency Saeed Eid Al Ghafli, Chairman, Sorouh Real Estate PJSC, said:
"We thank His Highness Sheikh Khalifa Bin Zayed Al Nahyan, and His Highness General Sheikh Mohammed Bin Zayed Al Nahyan, for their support in entrusting Sorouh with the development of Lulu Island for Abu Dhabi.
"We will create a destination worthy of Abu Dhabi, working with the best international architects, designers and consultants to global best practice standards".
The architectural model gives visitors to Cityscape Abu Dhabi the chance to see the initial vision for Lulu Island, an area of almost 1,400 acres of land (approximately 5.79 square kilometres) located 500 metres offshore from the Abu Dhabi Corniche.
Sorouh is working closely with the Abu Dhabi Urban Planning Council to ensure the development is fully in line with Plan Abu Dhabi 2030.
Lulu Island is identified as perhaps the most important element of the city's future framework and will play a prominent role in projecting 'Brand Abu Dhabi'.
Mounir Haidar, CEO, Sorouh Real Estate PJSC, said:
"Anyone who has walked along Abu Dhabi's Corniche has seen Lulu Island and the potential this prime location offers the city. Located at the head of Abu Dhabi Island, every trip into the city culminates with a view of Lulu. It is critical that we create a place that reflects the national and international importance of this location. We recognise and respect the responsibility we have been given and Sorouh will mobilise all its resources to create a location of which Abu Dhabi can be proud".
The master-plan shows Lulu Island benefitting from high-end, low-rise development with large open spaces and easy access to a wide range of services, facilities and leisure activities.
It illustrates a range of residential, resort and retail areas, and capitalises on the Island's water features with canals, marinas and a public beach.
Community facilities are planned at both neighbourhood and island-wide levels.
Educational and sports facilities are highlighted in the park area, where playing fields are integrated into the landscape.
The Lulu Island vision is to offer a landscape of outstanding natural and architectural beauty.
Fabulous architecture will integrate with natural spaces and a 20 kilometre public beach, making Lulu Island the destination of choice for Abu Dhabi and its visitors.
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