McDonald's Egypt launches McDonald's Champion Kids Program

The program that will run from April 15th till May 15th 2008, will select two children from Egypt aged between 6 and 14 to win a 4-day trip to Beijing with an adult guardian and live the Olympic experience, in addition to visiting the Chinese historic places.

"Our social responsibility and commitment towards the wellbeing of our children in Egypt lead us to initiate unique programs that can effectively influence them and encourage them to adopt active lifestyles. The McDonald's Champion Kids program coincides with this vision, and possesses a strong potential to achieve these supreme objectives," said Mohamed Mansour, McDonald's Egypt General Manager.

Champion Kids leaflets with information about the Olympic Committees and the Arab achievements in the Olympic Games will be available in all McDonald's Egypt stores. The leaflets will also include a detachable section with questions on the mentioned information. Children will have to answer the questions and deliver them to the McDonald's Store Manager and the names with the correct answers will enter a draw to determine the two winners.

"McDonald's Champions Kids is part of McDonald's sponsorship for the Olympic games. We would like to thank our local partners and the Egyptian National Olympic Committee, for their relentless efforts for making our program a success," said Mr. Mohamed Mansour.

The draw will take place in the Egyptian National Olympic Committee (ENOC) on Tuesday, May 20th under the committee's auspices.