The event was attended by 250 guests from Egypt's biggest dealers, in addition to the Sony Ericsson management team in Egypt, and was presented by prominent media personality Gihan Abdullah.
The Sony Ericsson management team presented the company's strategy over the next period, as well as the latest products to hit the Egyptian market.
It also announced its incentive program for distributors, offering valuable rewards and benefits.
The event is considered an introductory meeting between Egyptian dealers and Sony Ericsson after the recent opening of the company's Cairo office.
The Sony Ericsson management team also expressed their excitement regarding this event, which is considered the beginning of a strong and fruitful relationship between Sony Ericsson and its traders.
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Sony Ericsson hosts special event with traders and distributors
- Egypt: Monday, May 19 - 2008 at 17:04
- PRESS RELEASE
Sony Ericsson hosted an event for the retailers and distributors of the company's products. The event was held at the Four Seasons Nile Plaza hotel.
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Notes and media contacts
For more information:Engy Emad
Media Relations
T: 02-33050014
F: 02-33050024
Posted by Eman HassanMonday, May 19 - 2008 at 17:04 UAE local time (GMT+4)
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