Tuesday, October 07 - 2008

Reengineered APV grabs Saudi market's attention

Suzuki Saudia, the sole distributor of Suzuki vehicles in the Kingdom of Saudi Arabia and a member of Bamarouf Group, has announced that refinements on its new generation of All Purpose Vehicles (APV) have grabbed strong interest from the Saudi market since its launch recently.



Suzuki APV.
Suzuki APV.

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Suzuki's new generation of APV has been fine tuned to fit the Saudi market's requirements, particularly the daily transport needs of Saudi families.

'The Suzuki APV's specially refined design is a huge leap in our family-oriented model. The car offers an advanced and practical transport solution in the family car segment, bringing comfort and safety to daily family travel, which is what Saudi families are looking for. The car's new design and adjustments, combined with its vast interiors, economic engine, efficient braking system and power steering, truly deliver optimum value to Saudi customers,' said Ahmed Al Shamaile, Sales Manager of Suzuki Saudia.

The Suzuki APV comes in two models - the GLX model with automatic transmission and the GI model with a five-speed manual gear.

Since the launch of the APV, the two models have generated tremendous interest in markets around the world, particularly in KSA, with its well-designed instrument panel, competent front and rear suspension, high-quality sound system, comfortable adjustable seats and extensive leg space.

The vehicle is also known for its fuel economy and engine responsiveness.

The body of the APV is designed to absorb vibration and noise, and the integrated front and rear crumple zones with high-tensile steel pillars help reduce impact in the event of a crash.

The vehicle also comes with dual full-size air bags for driver and front passenger; anti-lock brakes with electronic brake pressure distribution and a host of other features such as power windows, central locks and external mirrors with a dual air conditioning system for front and rear seats passengers.

'The new adjustments in the compact minivan are part of an ambitious step towards exceeding the expectations of our target customers.

This has also been the result of our comprehensive market analysis and continued quest in understanding the Saudi family transportation needs.

This model has been customized specifically to cater to all family's daily requirements and provide an optimized comfort and safety inside and outside the city' concluded Shamaile.




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Notes and media contacts

For further information, please contact:

Orient Planet PR & Marketing Communications
P.O.Box: 23345
Dubai, United Arab Emirates
Tel: 00971 4 398 8901
Fax: 00971 4 398 8941
Eman Hassan Posted by Eman Hassan
Wednesday, May 21 - 2008 at 11:46 UAE local time (GMT+4)

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