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Wednesday, November 11 - 2009

CEO of world's largest audio accessories brand to speat at International CES/Hometech

  • United Arab Emirates: Saturday, May 24 - 2008 at 08:45
  • PRESS RELEASE

Noel Lee, CEO of Monster Cable Inc that has a product line of over 4,000 and is the largest audio accessories brand in the world will be visiting Dubai to participate in the International CES/hometech conference from May 25th to 27th 2008.

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  • Noel Lee, CEO of Monster Cable - fondly known as the Cable Guy.
    Noel Lee, CEO of Monster Cable - fondly known as the Cable Guy.
Mr. Lee will be speaking at the conference running concurrently with the International CES/hometech exhibition, the leading show of its kind in the Middle East, which brings together movers and shakers from the consumer electronics industry from around the World.

Monster Cable Products, Inc. was founded in 1979 by Mr. Lee, who was then a laser-fusion design engineer at Lawrence-Livermore Laboratory, as well as an audiophile and professional drummer. Lee discovered that wires of different constructions produced varying degrees of audio performance when hooked up to loudspeakers. From this discovery, he developed a high performance speaker cable, named it Monster CableŽ, and literally created an industry.

"To be recognized all around the world for the quality of your products is a pretty good feeling especially when you started with nothing," noted Mr. Lee.

He observed that the invention of Monster Cable created a new product category that revolutionized the audio market. Prior to Monster Cable, most stereo systems were wired with ordinary "zip-cord," the same cable used for electrical household and lamp wire. Their inferior construction and cheap materials restricted power, dynamic range and clarity in the lows, mids, and highs.

Monster is now the world's leading manufacturer of high performance cables that connect audio/video components for home, car and professional use as well as computers and computer games.

Monster Cable is an indispensable component for music lovers, audiophiles, recording studios, sound professionals, musicians, custom-installers and home theatre enthusiasts. Monster's audio cables increase the clarity, dynamics and power of the audio signals that travel through them.

Monster Video cables deliver the sharpest, clearest picture possible with naturally vivid color from traditional and digital television, projectors, home theatre and satellite systems. Monster Game products let enthusiasts enjoy the ultimate gaming experience by maximizing sound and video quality of a gaming system. Monster Power, a division of Monster Cable, delivers cleaner AC power to A/V components and computer products and high joule surge protection for maximum performance.

In November 2005, the company launched a music label, Monster Music, releasing popular recordings in surround sound at high definition. Monster holds the naming rights to the San Francisco 49ers stadium at Candlestick, Monster Park.

An exciting host of key executives responsible for setting the pace from consumer technology/electronics, broadcasters, telcos and content providers to name but a few have been lined up to speak at the International CES/hometech conference on a variety of topics. On the opening day of the conference (25th May), a feature presentation will be hosted by Mr. Lee on the "The future of high definition connectivity".

Prominent among the international speakers also include: HE Sheikha Lubna Al Qasimi, Minister of Foreign Trade, United Arab Emirates; Ms. Elizabeth Hyman, Vice President, International Consumer Electronics Association; Osman Sultan, Chief Executive Officer, du; Armagan Demir, Head of Entertainment & Devices Division, Middle East, Microsoft Entertainment; and many more.

The Conference will also feature a discussion panel moderated by Dave Graveline, host and executive producer of 'Into Tomorrow', the Consumer Electronics & Technology Show, Advanced Radio Network. Focusing on what does HomeTech mean to the tech industry, the panel discussion will enumerate on what the industry can earn learn from the Middle East consumers. Neol Lee, one of the panelist of this discussion will share his knowledge with the attendees.
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Notes and media contacts

Issued on behalf of Epoc Messe Frankfurt by BIZ COM:
BIZ COM - For Proactive Communications
P.O. Box 48889; Dubai - UAE
T: +97143320888
F: +97143320999

Show Profile:
The International CES/hometech is the Middle East's dedicated exhibition for Consumer Electronics, Home Automation, Networking, In-Car Entertainment, Home Appliances and Gaming. For more info, please visit: www.ceshometech.com

Company profile:
EPOC Messe Frankfurt GmbH is a subsidiary of Messe Frankfurt, the world's largest trade fair organizer with its own fairground. It conducts over 150 events worldwide with 15 subsidiaries across Europe, Asia, America, Africa and the Middle East, and brings 800 years of experience to Dubai, the strategic hub for the region.
The successful portfolio of events of EPOC Messe Frankfurt GmbH in Dubai include: Intersec Middle East, Materials Handling+Logistics Middle East, Hardware+Tools Middle East, Garden+Landscaping Middle East, ISH kitchen+bath Middle East, Light Middle East, Beautyworld Middle East, Wellness & Spas Middle East, and the Middle East Toy Fair.

About CEA:
The Consumer Electronics Association (CEAŽ) is the preeminent trade association promoting growth in the $161 billion U.S. consumer electronics industry. More than 2,200 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion and the fostering of business and strategic relationships. CEA also sponsors and manages the International CES - Where Entertainment, Technology and Business Converge. All profits from CES are reinvested into CEA's industry services. Find CEA online at www.CE.org

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