'Discover Etisalat' at MECOM 2008

The region's foremost telecommunication services provider is Platinum Sponsor of MEOCM2008 and will be participating in the event under the theme 'Discover Etisalat'.

Currently the leader among Arab communications companies in terms of financial capital and the 14th among global operators, Etisalat will occupy the biggest wing in Abu Dhabi National Exhibition Centre (ADNEC), the MECOM2008 venue, showcasing its diverse services and products as well as its multi-dimensional growth for visitors.

With its constantly expanding portfolio of services and increasing investments in overseas markets, Etisalat is well-positioned to be a major draw at the conference attended by key players, decision-makers and strategists in the region's telecommunications sector.

Etisalat will bring its various units and departments including individual services and SMB (Small and Medium Business) Solutions, Enterprise Solutions, Etisalat Academy, Ebtikar Smartcard Solutions, eVision, and Etisalat Customer Service Center to MECOM2008.

Mr. Essa Al Haddad, Chief Marketing Officer, Etisalat said: 'MECOM2008 is a very important stop for Etisalat in our services domain. It is an excellent opportunity to display our new services, techniques, solutions and applications for our customers and get their feedbacks so that we can improve our offering to meet their expectations.'

He also added that' Etisalat today is a key player in the telecom value chain in the region. With our end-to-end capabilities, we are in a unique position - where not only do we enable businesses to capitalize on the advances in telco technologies but also provide our services to other telco operators and companies as well'.

MECOM2008 will give visitors a chance to discover the added value and innovative applications that Etisalat provides in mobile and fixed lined services, satellite and cable services, smart card technologies, Customer care operations, Employee training and more. Etisalat will also facilitate networking between regional telecommunications companies, manufacturers and contractors at MECOM2008.'

'The telecommunication sector in the Middle East, particularly in the GCC region, is witnessing exponential growth and spending on telecommunications and information technology in the Middle East and Africa is set to go past 40 billion dollars this year. The share of Gulf countries in this will be about 23 %. Etisalat has been anticipating this growth and has evolved into the foremost Arab telecommunications provider in time. We are now aiming to be among the top ten international companies and to this end we are investing in 16 countries in Asia and Africa. This will see our subscriber base going up to 63 million,' Al Haddad added.

Al Haddad also invited all participants in MECOM2008 to visit its Wing D10 in ADNEC hall number 3-4 to know more about Etisalat and its services.