SALAMA launches its Riyadh branch

The elegant new office in Olaya Street comes in line with Salama expansion strategy in the region.

Salama's new Riyadh branch will enable the company to come closer to its customers, and will give the leading Takaful solutions provider the opportunity to fully apply its marketing strategy in the Central region, the heart of the commercial activity in the Kingdom.

Commenting on launching the new office, Dr. Saleh J. Malaikah - Chairman said, "Undoubtedly, Salama is now better positioned to provide top quality services. Riyadh branch will give our clients the opportunity for easy access to Salama, which comes in line with our policy to provide them unmatched services, and will also give us the opportunity to reach new clients."

"Riyadh branch will serve both individual and institutional customers, who will be part of our extensive global network," Mr. Kahlid Barboud, Salama's GM said. "Not only that, but we will be able to respond immediately to their needs and to provide them credible and quality services, specially that the new office is located in a prominent position on Al Olaya street and is well-equipped, not to mention the highly qualified staff and insurance professionals, which is the norm of Salama."

Islamic Arab Insurance Company is one of the leading global providers of Shari'ah compliant insurance solutions (Takaful). Incorporation in Dubai in 1979, as pioneers in the Takaful industry, Salama has six direct Takaful companies providing solutions to customers in UAE, Saudi Arabia, Egypt, Senegal, Algeria and Jordan. SALAMA plans to expand its geographical reach in the near future to all the GCC states, South East Asia and eventually to Europe, in order to offer innovative Shari'ah compliant solutions.