• HSBC

AFS attends the Middle East's leading card payment exhibition

Arab Financial Services Company BSC (c) (AFS), the region's leading provider of electronic-payments and consumer finance outsourcing services, took part in Cards Middle East.

The exhibition is one of the most high profile events in the Middle East for providers into the banking and financial services sector. It was held from 19-20 May 2008 in Dubai, UAE, providing an opportunity for AFS to meet customers, prospects and industry suppliers to keep up with the latest trends in the card payment industry.

"It was a perfect opportunity for the team at AFS to show its leadership position in the region. We received very positive feedback from all that visited our stand and we are very excited about the new opportunities that were created," said Martin Williamson, Head of Business Development, AFS.

"The large turnout at the exhibition reconfirms the exceptional growth of the card payment industry in the region," continued Martin Williamson. "With this continued growth AFS is well placed, here in Bahrain, to support banks and financial institutions across the region with innovative platforms to fulfil their electronic payments and consumer finance needs.
Martin Williamson, Head of Business Development, AFS. 
Martin Williamson, Head of Business Development, AFS.
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About Arab Financial Services (AFS):

AFS is the leading Arab company for electronic banking, personal payment instruments and related services. Established in 1984, AFS is in a strong financial position with backing from leading international financial institutions in the Arab World. The company pioneered the concept of outsourcing card processing in the region and was the first company to set-up an end-to-end state-of-the-art card-outsourcing environment in Bahrain. AFS is the largest payment card processor in the Middle East and North African regions. AFS is Principal Member of Visa and MasterCard Payment Associations and an authorized third party processor centre. Over 60 Banks in the region are connected to AFS's online card management integrated solutions. AFS offers diverse services ranging from 'get-started' to fully-fledged on-going card processing & related services, assisting banks to issue Visa and MasterCard to their customers through sponsorship card programs. AFS offers flexible and customized solutions to suit the specific requirements of financial institutions in the region, including full Arabic language functionality.

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