ISIT AE becomes voting member for Middle East as Storage Networking Industry Association Europe extends reach

As a member of SNIA Europe, ISIT can further support businesses with their growing storage needs and advise on new technologies for maximizing data storage efficiency and returns.

SNIA Europe is a non-profit organization that provides a central source of unbiased knowledge and information on networked storage and associated technologies across EMEA and on an individual country-level through a series of educational activities. The association is dedicated to knowledge exchange, thought leadership and promoting an understanding and adoption of networked storage across the industry.

By becoming a voting member of SNIA Europe, ISIT AE can serve businesses in the Middle East through its access to neutral and reliable information on storage technology and emerging trends in data deduplication, data-base archiving and compliance and continuous data protection among other topics currently address by the technical work groups of the SNIA.

"The storage industry is moving at a tremendous pace worldwide and many businesses find it hard to keep track of all the new technologies that can be used to solve their pressing business issues," said Mahesh Vaidya, ISIT AE's CEO. "As a member of SNIA Europe, ISIT AE can inform businesses in the Middle East on how to use the latest storage technologies to solve their various business concerns and derive maximum return on IT investment."

SNIA Europe is one of the seven global affiliates that fall under the mother organisation, SNIA. Other SNIA voting members include Netapp, Symantec , Brocade, IBM, HP, SUN and Cisco .

"We are thrilled to be expanding the number of member companies based in the Middle East because this is a fast-growing market for the data storage and technology industry overall," said Juergen Arnold, Chairman of SNIA Europe. "I would like to welcome ISIT AE to SNIA Europe and look forward to working with them to educate the local end users and resellers."