• HSBC

SKYLINE takes you outside in style at The Hotel Show 2008

  • United Arab Emirates: Saturday, June 07 - 2008 at 09:01
  • PRESS RELEASE

SKYLINE furniture, a contemporary, fashionable furniture brand, is once again set to impress leading hoteliers and participants, with the introduction of several new designs at this weekend's Hotel Show in Dubai.

Following up on the company's successful exhibition at INDEX, the management of SKYLINE expects even greater demand for its high quality outdoor furniture at The Hotel Show.

SKYLINE was created to address the need for high-quality outdoor patio furniture that can stand up to wind and weather - both important considerations in the Middle East. Utilizing Viro and Rancord, two of the finest weaving materials available, the company makes furniture with an indoor motif for an outdoor setting.
In the world of high-end outdoor furniture, SKYLINE design has managed to improve on Mother Nature. The raw materials are resistant to not just all kinds of weather, but to temperatures of -70C to 80C, as well as salt and fresh water and chlorine.

SKYLINE's covered loungers and bed series are particularly popular with hotel and resort project developers in the UAE looking for style and lasting quality. The company also sites increased demand for its outdoor sofa and dining sets with individual homeowners and high end condominium developers.

"The furniture range is perfectly suited for both commercial and residential use and the designs have been very well received by hoteliers, property developers and homeowners throughout the UAE and Middle East,"


said Manuel Stanislas, President of SIMEXA Group.

Clients for SKYLINE products thus far include Artikel in the Mall of the Emirates, Caviar House, Shakespeare and Co El Ghazlan Island in Abu Dhabi , along with many prestigious villas on the Palm Islands and many others.

Perennially popular on the beaches, swimming pools, gardens and balconies of hotels, resorts, restaurants and residences in Europe, the Middle East, Australia, Central and South America and the United States, this premium outdoor furniture has raised the bar in terms of quality and style.

"As the luxury real estate market in the UAE and throughout the Middle East continues to grow, so too will the demand for durable, comfortable and stylish outdoor furniture such as ours," added Manuel.

Simexa has agents across the region and provides furniture to commercial projects and retail outlets for use on beaches, gardens, balconies and around swimming pools.

During The Hotel Show, please visit the SKYLINE exhibition space at 2F-161.
 
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About SIMEXA and SKYLINE
SIMEXA Thailand is the exclusive dealer for Skyline Design in the Middle East, Africa, New Zealand and Thailand. The company was established in 1998 as buying agents in Southeast Asia for international importers. After observing the industry-wide need for affordable custom-designed furniture, however, the founders saw the opportunity for European-designed furniture manufactured in Asia using PVC wicker and aluminum frames. Since then, the company has introduced new collections annually and begun manufacturing in Indonesia with its heritage of craftsmanship and European-standard quality.

Sales of SKYLINE furniture totaled $20m in 2007. This year's sales are projected to reach $31m, and the company now employs more than 1,600 people in over 12 countries to manufacture and market its designs.

In today's competitive outdoor furniture environment, SKYLINE and SIMEXA are addressing the needs of both high-end homeowners and the hospitality industry for affordable custom designs that are both elegant and durable. That their furnishings are found in virtually every corner of the world is a testament to the success of their vision.

SIMEXA ( Thailand ) Co.,Ltd
The Millenia Building, 23rd Floor, Unit 2302
62, Langsuan Road Kwaeng Lumpini,
Khet Pathumwan Bangkok 10330 Thailand
Tel: + 662 651 9685 Fax: + 662 651 9683

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