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Friday, November 13 - 2009

Shopping is twice as fun with 'Double Air Miles' this June

  • United Arab Emirates: Monday, June 09 - 2008 at 11:00
  • PRESS RELEASE

As summer draws near, Air Miles, the leading multi-participant loyalty programme, is giving its cardholders a cool reason to go to shopping malls and brush off the heat with 'Double Air Miles' throughout June.

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  • Dave Battiston, CEO Air Miles.
    Dave Battiston, CEO Air Miles.
With more than 30 brands participating in the initiative, cardholders can have a shopping spree and an opportunity to collect Double Air Miles.

"We're always looking for ways to provide our customers with better value and added benefits to help them notch further miles," said Dave Battiston, Air Miles CEO.

"Our members look forward to not only increase their balances substantially but also be able to redeem more rewards. Our Duble Air Miles promotion has been an annual occasion making shopping with our partners an even more rewarding experience."

Cardholders will be able to collect more Air Miles and redeem them for rewards faster by shopping at leading electronics, dining, furnishing, fashion and sports brands that are participating in Double Air Miles.

Air Miles also provides easy access to members through their interactive website - www.airmilesme.com - that includes details on the programme's new and upcoming promotions and a complete list of its participants. Other user-friendly features include checking their account balance as well as choosing and redeeming from a wide range of rewards.
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Notes and media contacts

About Air Miles, Middle East:

Air Miles is the Middle East's leading multi-participant loyalty programme. Since its launch in 2001, the programme, which is free to join, has grown exponentially, with more than 1.4 million members enrolled from over 700,000 households in the UAE, Qatar & Bahrain. Now, over 80% of all Air Miles members have either redeemed or have enough Air Miles to do so, making Air Miles the largest and most active retail database in the region.

Air Miles is managed by Rewards Management Middle East (RMMEL) in the UAE, Qatar and Bahrain, and is part of the Loyalty Management Group that has been running successfully in the UK ('Air Miles' & more recently 'Nectar'), Canada, the Netherlands and Spain for the past 20 years.

Members can collect Air Miles from a massive total of over 120 market-leading participants including: HSBC, Spinneys, Damas, Lamcy Plaza, Al Rostamani International Exchange, Al Rostamani Travel And Holidays, Gulf Greetings, Royal & SunAlliance, Hertz, BinSina Pharmacy, Hilton Hotels, CineStar Cinemas, Pan Emirates Home Furnishings, Rotana Hotels, Jawad Business Group (Monsoon, Hush Puppies, Brantano Shoe City), Al-Futtaim watches and jewellery, Al Ghandi Electronics, JW Marriott Hotel, Renaissance Hotel, SNTTA Travel & Tours, Abela, African & Eastern, adidas, Oriental Stores, Emax, Al Jaber Optical, CompuMe, Al Ansari Exchange, Emirates Post and many more.

For more information, please visit www.airmilesme.com and www.airmilesincentivesme.com

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