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LG takes its health message to mothers
- United Arab Emirates: Monday, June 09 - 2008 at 13:16
- PRESS RELEASE
Global and regional digital leader LG Electronics affirmed its commitment to health by highlighting its Healthy Living collection at the Mother, Baby and Child Show held recently in Abu Dhabi.
'Smile with LG Viewty' daily competition, which resulted in three winners a day, created a crowd of parents and children alike at the LG stand, where children had their pictures taken with the Viewty phone and visitors voted on best baby picture. Each day, first place winner received a Viewty mobile phone while second and third place got DVD players.
Another game children could enjoy was constructing a puzzle of the healthy living products which brought on to the LG stand a number of interested children and curious parents and onlookers.
LG's 'Healthy Living' Collection is a comprehensive range of digital appliances designed to provide optimum health and hygienic living conditions in homes and offices and further reinforces LG's leading position in the world's appliance industry.
The product line includes the bacteria-free range of Plasma Gold Plus Air conditioners, Vita Light Green Ion door cooling refrigerators (preserves vitamin), Steam washing machine (British Allergy Foundation Certified), healthier SolarDOM Light Wave Oven, Kompressor vacuum cleaners and 16-washable-filter air purifiers.
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Notes and media contacts
For more information, please contact:Hamad M. Malik
Marketing & Corporate Communications
LGE Middle East & Africa Operations
Tel: +9714-3340066
Fax: +9714-3370515
Edward D'Mello / Rima Salman
Polaris Public Relations
Dubai, UAE
Tel: +9714-3415555
Fax: +9714-341 5588
About LG Electronics, Inc.
LG Electronics, Inc. is the global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in over 120 operations including 80 subsidiaries around the world. Comprising four business units - Mobile Communications, Digital Appliance, Digital Display and Digital Media with 2006 global sales of USD 38.6 billion - LG Electronics is the world's leading producer of CDMA handsets, air conditioners, optical storage devices, DVD players and home theatre systems.
About LG Electronics Digital Appliance Company
LG Electronics Digital Appliance Company (DAC) is a technology leader and pioneer in home appliance convergence. LG DAC provides a total package of digital products for the home, including air conditioners, refrigerators, washing machines, cooking appliances and vacuum cleaners. LG is driving innovation in home appliance technology through products such as the world's first interactive refrigerator and the steam washing machine. LG DAC is building new growth opportunities in built-in kitchen appliances, commercial air conditioners and networked home appliances.
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