• HSBC

Rolls Royce bespoke orders rise in ME

  • Wednesday, June 11 - 2008 at 08:29

Rolls Royce says the Middle East has been a major driver in the company's bespoke programme, which allows customers to create unique features and specifications for their cars. The company has revealed that the region boasts one of the highest volumes of bespoke orders, having doubled its share of sales over the first quarter 2007 and featuring the richest specifications for individual cars in the world.

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