Etisalat supports Dubai Summer Surprises 2008

This year's event will bring a wide variety of entertainment and interactive activities for families and visitors to Dubai during the summer months in keeping with Dubai's reputation as a world class leisure and tourism destination.

Etisalat will be sponsoring entertainment and educational events for children and the entire family during this DSS with the aim of bringing joy and fun to all who participate in this special festival.

In order to make it easier for visitors to identify their exact locations in the country when on the move, Etisalat will be providing them with free access to its "Area Info Display service" during DSS for all international roaming users and also for those who use Ahlan cards, This service is totally free of charge, and is displayed on the mobile handset by simply enabling 'Cell Area Info Display' or other similar option from the mobile device sitting options.

Etisalat's support has been instrumental in helping DSS become a great success over the years. The number of visitors during DSS reached 2.1 million last year and they spent more than Dhs3.2bn.

On this occasion, Mr. Essa Al Haddad Chief Marketing Officer, Etisalat, said:

"Etisalat's sponsorship of DSS 2008 is an integral part of our commitment to support local events that contribute to the development of tourism activities and various sectors of the local economy. We look forward to interacting with them by supporting a wide variety of entertainment activities and learning opportunities for children and families in a fun filled atmosphere."

He added, "We welcome all visitors to the UAE and they can expect a range of sophisticated communication services from Etisalat backed by excellent network coverage so that they can communicate with their families and loved ones. Etisalat today has one of the biggest International roaming networks in the world and has agreements with more than 487 operators around the world."