2nd Food News Juice Asia Seminar highlights high growth trends of global beverage industry

The Seminar, which included sessions on imports into the European Union, pesticide residues, food contact materials and contaminants, also provided participants with updates on the latest international standards being applied to maintain juice quality and safety.

The juice industry structure distribution channels in Asia were also highlighted, with analytical techniques and quality assurance in the beverage industry key topics.

During the seminar, Monther Al Harthi, General Manager of Al Rabie Saudi Foods presented a strategic plan on food and beverage industry in the Middle East.

He discussed several issues on identifying and measuring the consumption of juices and beverages for each of the concerned countries in the Middle East.

He also highlighted the future trends and raw material used for the production of beverages in addition to the affecting factors played by the customers, corporations and governments in the development of this industry.

"The Seminar clearly demonstrated how we can use the latest techniques to provide the quality assurance your customers need. Within some markets many raw juice materials still tight, we can assess the continuing development of juice production in Asia; and also gain a solid understanding of juice trends shaping the beverage industries in countries such as India, China, Japan and Thailand. As one of the Middle East's leading beverage companies, we will continue to introduce and implement new trends to adopt best practice adoption throughout the industry," said Al Harthi.