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Wednesday, December 2 - 2009

Ahli Bank conducts training seminar and 'Know Your Clients' workshops for staff

Ahli Bank, Oman recently conducted a training workshop to help its personnel hone selling skills and gain insights on how to "know your clients" with dual benefits to the bank and clients alike.

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The training, attended by 10 staff members from the bank's head office and branches, was conducted by Mr. Mohammed Al Mufarji - Branch Manager, Nizwa.

The training module for the three-day intensive programme covered aspects of change management such as mastering positive thinking, persuading change and utilization of self and the organization in managing change. The sales operation module consisted of a comparison between traditional sales operations and their implications for the bank executive and his/her customers and the roles played by the executive in a professional sales technique.

It also highlighted key concepts for sales and new methods for selling and infusing the use of modern technology in the overall banking process.

The training module addressed the variables in the banking sector, the factors that influence sales and ways to improve it, while developing solutions that work for the greater benefit in the form of improved customer service. Al Mufarji also discussed the importance of commodities in the banking industry presently and in the future.

The 'Know your Clients' module aimed at developing the employees' skills to identify different personalities, to cope with human behaviour patterns and to handle complainants effectively in order to deal with them in a positive manner, thereby enhancing customer service.

Commenting on the training workshops, Mr. Said Al Hamadani, Head of Human Resources at Ahli Bank Oman, said:

"Our people are key contributors to the success of Ahli bank as a reliable and professional banking partner."


He further explained:

"The training programmes are at the very heart of Ahli Bank's human resources development strategy. We are present in a highly competitive environment, and well trained employees will be a strong asset to Ahli Bank in the years and decades to come. Hence, we are keen on investing in employee training programs that will go a long way in enhancing each employee's knowledge and skills and thereby equip them to improve the overall customer experience. We want to be a great place to work that provides great opportunities to grow and prosper."


Ahli Bank plans to extend the opportunity for continued development to many more members of its workforce in 2008, and for more employees to receive the opportunity to attend seminars and training programmes to expand their skills.
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Notes and media contacts

Ghaya Al Barwani
Head of Marketing,
Ahli Bank,
Tel: +968 24 577 176
Fax: +968 24 562 120;

Zulekha Huseni
Promoseven Weber Shandwick
Tel: 00968 24701210
Fax: 00968 24705273

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