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Thursday, November 12 - 2009

Emaar Bawadi launches Maysan Towers in Asmaran

  • United Arab Emirates: Saturday, June 28 - 2008 at 11:44
  • PRESS RELEASE

Emaar Bawadi, the joint venture between Emaar Properties PJSC and Bawadi, a member of Tatweer, has unveiled the Maysan Towers, the first residential tower complex comprising three high-rise apartment towers within the 70 million sq ft Asmaran master-planned community in Bawadi.

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  • An artist render of Maysan Towers in Asmaran.
    An artist render of Maysan Towers in Asmaran.
Potential customers must register interest online at Emaar website on June 29, 2008 from 6am to 6 pm only. Registered customers can purchase homes on a 'first registered, first served' basis on June 30 at a sales event to be held at the newly opened Asmaran Sales Centre located on Al Qudra Road. This will be the first launch to be held at the Asmaran sales centre, which showcases a model two-bedroom apartment thus offering home-owners a true representation of the Maysan residential apartment experience. Several financial institutions will offer easy home finance options.

Designed in elegant Mediterranean style, the Maysan community comprises three high-rise residential towers of 30, 26 and 24 storeys. Located within the entertainment and hospitality districts of Asmaran, Maysan captures the verve and dynamism of the project with the Bawadi Square, Bawadi Boulevard and a retail & entertainment souk in close proximity. Maysan is also in easy access to a number of world-class hotels including the world's largest hotel in Bawadi. Residents can enjoy a range of podium level amenities including swimming pools, fully equipped gymnasium, children's play area and games room apart from underground parking and retail facilities.

Mr Arif Mubarak, Chief Executive Officer, Bawadi, said:

"Asmaran is a path-breaking development that brings a new lifestyle choice to Bawadi. An integrated lifestyle community, Asmaran's new apartment complex will appeal to those who prefer a home in one of the most happening destinations in Dubai, yet removed from the bustle of the city. Maysan Towers will offer residents a distinctive experience marked by elegant architecture, a location advantage within Bawadi and easy accessibility from Dubai's main highways."


Mr Issam Galadari, Managing Director, Emaar Bawadi, explained:

"Maysan Towers are the first residential apartments to be showcased at Asmaran, an integrated neighbourhood that has established itself as a sought-after home destination. The launch follows the roll-out of the Teema townhouse community, which opened to overwhelming customer response. The Maysan Residential Towers complex highlights the development expertise of Emaar and Bawadi, two of the leading developers in Dubai."


Only minutes away from the Bawadi Square, the Maysan Towers community is set in lushly landscaped surroundings, and will feature a range of lifestyle amenities such as indoor retail outlets and community services. Ample parking is offered through three basement floors and four partial podium levels. The ground entrance level has a shaded car park drop off.

Nine feet high ceilings in all rooms accentuate the feeling of space and light, and all rooms have tinted double glazed windows for comfort and privacy. The interiors have quality finishes and fittings including natural stone countertops and cabinetry. The kitchen comes equipped with a bench-top ceramic electric 4-burner hotplate, dishwasher and refrigerator.

When completed in phases, Asmaran will be home to over 55,000 people and will feature a family-oriented theme park with a wide range of attractions. Asmaran also features 4 million sq ft of commercial space; a mall with gross leasable area of 3 million sq ft and several retailers; more than 5,300 serviced apartments, and nine world-class hotels with over 5,150 keys. All facilities within the project will be linked by internal roads and walkways leading to a central community centre.

Bawadi is envisaged as the longest chain of luxury hotels in the world along a 10 kilometre stretch which will add 51 luxury hotels, 40 million square foot retail space and more than 60,000 rooms to Dubai.
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Log in to request more information from Emaar Properties

Notes and media contacts

Potential customers can log on to Emaar website or call toll-free 800-EMAAR (800-36227) for more details on the registration and the project.

About BAWADI:
BAWADI is the largest hospitality and leisure development in the region. The Dhs200bn project will add an additional 51 luxury hotels, and more than 60,000 rooms to Dubai. BAWADI will be the longest development of hotels in the world along 10 kilometers. The project is expected to stimulate direct growth in the tourism industry within the UAE - offering fine dining, cultural exhibitions, amazing architecture and entertainment. Each of the 51 hotels in BAWADI will be uniquely themed, and BAWADI will also boast the world's largest hotel with 6,500 rooms.

About Emaar Properties PJSC:
Emaar Properties PJSC is one of the world's largest real estate companies and is rapidly evolving to become a global provider of premier lifestyles. Powered by its Vision 2010 to become one of the most valuable companies in the world, Emaar is charting a new course of growth with a two-pronged strategy of geographical expansion and business segmentation. Replicating its successful business model in Dubai, Emaar is extending its expertise in creating master-planned communities to international markets. Emaar is also developing new competencies in malls, hospitality & leisure, education, healthcare and financial services, which have evolved from its integrated approach to customer service and property development.

Listed on the Dubai Financial Market, part of the Dow Jones Arabia Titans Index and certified to ISO9001:2000 for quality standards, Emaar is developing Burj Dubai, the world's tallest building and free-standing structure, and The Dubai Mall, one of the world's largest shopping and entertainment destinations. In Saudi Arabia, Emaar is developing King Abdullah Economic City, the region's largest private sector-led project. Emaar portfolio currently covers the following countries: the UAE, Saudi Arabia, Jordan, Syria, Lebanon, Morocco, Egypt, Turkey, Algeria, Libya, India, Pakistan, China, Indonesia, the US, the UK, France and Canada.

An award-winning developer, Emaar has strengthened its product sale competencies, market reach and best practices through strategic acquisitions and joint ventures. Emaar acquired John Laing Homes, America's second largest privately held home builder; Hamptons International, UK's premier realtor; and formed a joint venture with US-based Turner International to strengthen execution capabilities.

Emaar has joined hands with Giorgio Armani and Accor Hotels to strengthen its presence in hospitality, and will launch ten luxury Armani Hotels & Resorts world-wide and 100 Formule 1 budget hotels in India. The company is opening educational institutions and healthcare centres in South Asia, Middle East and North Africa and the Subcontinent. Emaar acquired Singapore-based leading education provider, Raffles Campus, to extend expertise to its educational institutions.

Emaar holds 30% equity in Dubai Bank, focused on retail and commercial banking. Emaar is also the largest shareholder in Amlak Finance, UAE's leading Islamic home financing company.

For further information, please contact:
Kelly Home / Nivine William
ASDA'A Public Relations
Tel: (+971 4) 334 4550

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