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Small and medium sized business take off with Emirates
- Egypt: Sunday, July 13 - 2008 at 15:55
- PRESS RELEASE
Emirates Airline has launched Business Rewards, a new and innovative reward programme tailor-made for small and medium enterprises (SMEs).
Each time a registered employee books their Emirates flight through Business Rewards, the business earns Business Rewards Miles while the individual traveller continues to earn their Miles from Skywards, Emirates' frequent flyer programme.
The company can then redeem accumulated Business Rewards Miles against future flights.
"Small and medium-sized businesses represent a large and growing segment of the market, including here in Egypt," stated Emirates' Egypt Area Manager Khalid Al Serkal. "Our new Business Rewards program has been tailored to offer these customers a range of benefits."
"Business Rewards is a result of months of research and planning, to understand what our SME customers want in a rewards program, and how we can transact and add value to them in an online environment. We've seen this program take-off in the region, so we're confident that it will find considerable success here in Egypt."
In addition to reward miles, Emirates' Business Rewards programme also provides a convenient online portal for administrators in SMEs to manage employee travel on Emirates Airline.
The company must register with Business Rewards in the country where it is located, but it can accumulate Miles for travel undertaken by employees at all their branches into one central account.
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Notes and media contacts
Emirates Business Rewards is immediately available online to small and medium-sized businesses based in the Egypt.For media enquires, please contact:
Christine Hanna
Account executive
Fourth Dimension Public Relations
14 Syria St., Mohandseen, Cairo, Egypt
Tel: (202) 3 760 9988 - Fax: (202) 3 762 3093
Mobile: (+2) 11 8465 026
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Posted by Eman Hassan
