Saturday, October 11 - 2008

General Motors' sales in the UAE grow 37% during the first half of 2008

UAE buyers are continuing to choose General Motors (GM) vehicles in increasing numbers, according to figures released, which show a 37% rise in GM sales in the UAE during the first half of 2008 compared to the same period last year.

  • United Arab Emirates: Wednesday, July 16 - 2008 at 07:35
  • PRESS RELEASE


John Passadis, Director of Sales, General Motors Middle East Operations.
John Passadis, Director of Sales, General Motors Middle East Operations.

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GM's brands in the United Arab Emirates - Chevrolet, Cadillac, GMC, HUMMER and Saab- registered sales of 11,972 units during the first half of 2008. These results come in the same year that GM celebrates its 100th Anniversary.

GMC has once again registered a triple digit growth in UAE, with 110% more vehicles sold than in the same period last year. This increase was mainly driven by the continuing popularity of GMC's full-size SUVs, the Yukon and Yukon XL, with 1,362 units sold, as well as impact of the new Acadia luxury Crossover SUV, which recorded sales of 601 units. General Motors Premium Brands - Cadillac, HUMMER and Saab - saw sales rise by more than half (54%), while Chevrolet continued in its role as the foundation brand, up 17%.

GM's full-size SUVs - the Chevrolet Tahoe and Suburban, and GMC Yukon and Yukon XL- are proving once again to be a reliable top-of-mind choice for customers in the UAE. Combined, these models experienced a 58% increase over first half 2007, with 2,556 units sold. Chevrolet's Epica remained the next biggest seller representing a year-on-year rise of 120%.

At the press briefing to announce GM results in the region during the first half of the year, John Passadis, Director of Sales - General Motors Middle East Operations commented:

'The growth that General Motors has registered in the UAE during the first half of 2008 should be attributed to few factors. This business is about great products. And, GM offers a unique line-up supported by professional dealer network and a series of unique customer focused programs. It is also down to our strong dealer partners in the UAE - Al Ghandi Auto, Bin Hamoodah Auto, Gargash Motors & General Trading LLC and Liberty Automobiles Co. and - whose enduring hard work and commitment are reaping rewards in the year of our 100th anniversary.'



'Our vision for the future and role as a responsible corporate citizen, both to the communities in which we operate and to the environment, see us introduce pioneering first of a kind initiatives to the region. This is exemplified by the cooperation with the Dubai Government to operate Chevrolet Hybrid vehicles as Taxi's. This is the first time that Hybrid vehicles have been brought to the Middle East,' he added.

As with UAE, General Motors has experienced record success across the rest of the region in the first half of 2008, with best-ever sales in the Middle East reaching 71,452 units, also up 7% on the same period last year. Growth in the smaller markets has been outstanding.

The GMC brand experienced booming sales in the Middle East during the first half of 2008, with sales of 22,874 units, up 38% on 2007. GMC's full-size SUVs, the Yukon and Yukon XL, were a major factor behind this success, with combined sales of 14,475 units, up 30% from last year. The luxury Crossover SUV Acadia is still on a roll with 3,359 units sold during the first half of 2008 - one year only after its arrival in the region it is already established among GM's top ten best-sellers. Growth was further boosted by the arrival of the all-new compact crossover SUV, the GMC Terrain.

General Motors' Premium Brands - Cadillac, HUMMER and Saab - also have had big percentage increases in sales across the Middle East region with sales of 4,193 units, up 26% from previous year. The award-winning, all-new CTS luxury sedan has proved to be a top-of-mind choice for many premium brand customers, recording a massive 468% year-on-year increase in sales. The Escalade luxury SUV recorded a rise in sale of 22% with 1,178 units sold, while the rugged HUMMER brand experienced positive growth, up 13% to 1,801 units, thanks to the popularity of the H2 and H3 SUVs.

Chevrolet remains GM's strongest brand by volume, with customers buying 44,120 Chevy's. Chevrolet's best sellers, the full-size SUVs - the Tahoe and Suburban - together recorded growth in sales of 15%, with 7,694 units sold. The Aveo sales increased to 7,142 units, making it GM's second biggest seller. Sales of the Captiva and Epica were also up by 40% and 37% respectively, plus the all-new Avalanche made a significant contribution to Chevrolet sales.

Oman led the way for GM sales in the GCC (up 45%) to 2,023 units sales, followed by the UAE (up by 37%) with sales of 11,972 units, then Bahrain (up by 29%) with sales of 1,420 units and then Kuwait (up by 20%) with sales of 8,516 units sold. Saudi Arabia, GM's biggest market, sold 39,211 units, while Qatar sales were at 3,648 units. The Levant countries had an excellent first half year; Lebanon recorded sales of 1,216 units up by an outstanding 154% growth, while Syria saw sales rise to 1,598 units, and Jordan came at 730 units' sale.




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Notes and media contacts

For more information:
Saada Hammad
Communications and Public Relations Manager
General Motors Middle East
Tel (+9714) 3143350

About GM

General Motors Corp. (NYSE: GM), the world's largest automaker, has been the annual global industry sales leader for 77 years. Founded in 1908, GM today employs about 266,000 people around the world. With global headquarters in Detroit, GM manufactures its cars and trucks in 35 countries. In 2007, nearly 9.37 million GM cars and trucks were sold globally under the following brands: Buick, Cadillac, Chevrolet, GMC, GM Daewoo, Holden, HUMMER, Opel, Pontiac, Saab, Saturn, Vauxhall, and Wuling. GM's OnStar subsidiary is the industry leader in vehicle safety, security and information services.

In the Middle East since the 1920s, GM's vehicle brands sold in the region are Cadillac, Chevrolet, GMC, HUMMER and Saab, supported by a unique set of customer-focused services. GM parts and accessories are sold under the GM Parts and ACDelco brands. The regional office in Dubai covers the company's operations in Bahrain, Iraq, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, Syria, UAE and Yemen. In 2007, GM sold 135,894 vehicles in the Middle East.

More information on GM and its products can be found on the company's consumer websites www.gm.com and www.gmarabia.com.

On 16th September 2008, General Motors will celebrate its 100th birthday. A series of activities and initiatives will take place during the year, under the banner of GMnext, to showcase the company's accomplishments and vision for the future. For more details on GM's centennial, log on to www.gmnext.com
Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Wednesday, July 16 - 2008 at 07:35 UAE local time (GMT+4)

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