Wednesday, October 08 - 2008

Qatari Diar appoints Kempinski Hotels to manage new property in Morocco

Qatari Diar Real Estate Investment Company, a leader in sustainable development, announced that it has awarded Kempinski Hotels the management contract of its luxury beach resort in the Al Houara development in Tangier, Morocco.




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The Kempinski Al Houara Beach Resort and Spa will be owned and developed by Qatari Diar Real Estate Investment Company.

Situated on a beachfront area adjacent to a protected forested area, The Kempinski Al Houara Beach Resort and Spa will have 250 Guest Rooms ranging from 50 to 200 square meters including junior and deluxe suites and one presidential suite, all with private balconies. Additionally, there will be fifteen Beach Resort Villas.

With the Kempinski Al Houara Beach Resort and Spa, Qatari Diar has again committed itself to developing a healthy, sustainable community that puts the experience of its potential residents and visitors at the forefront of the planning process. The Kempinski Al Houara Beach Resort and Spa will incorporate the natural landscape of Tangiers with all public and guest areas and terraces facing the ocean. The resort will feature a variety of leisure and guest facilities including an All Day Dining restaurant, two specialty restaurants, a Pool Grill and an Entertainment Lounge in addition to an elegant casual Lobby Lounge.

The resort will also house extensive meeting and banqueting facilities featuring a ballroom Divisible into 3 parts, five Meeting Rooms, a fully equipped Business Center and a pre-function rooms with complementing 325 car parking spaces.

The hotel buildings will be grouped together and none will be higher than 4 stories. While all of the buildings will mirror the surrounding topography, the architectural style of the hotel will respond to the strong tradition of Moroccan architecture, particularly that of historic Moroccan palaces.

'We are pleased to partner with Kempinski on this important project,' said Qatari Diar Deputy CEO Mr. Ahmed Al Mazroei.

'Al Houara is very special to Qatari Diar and the Kempinski Al Houara Resort and Spa will be the cornerstone of this magnificent development. Working with the skilled team at Kempinski, we will create a travel experience that captures the glamour and romance of Morocco for new generations of tourists.'



Ulrich Eckhardt, President of Middle East & Africa for Kempinski Hotels added, 'The Al Houara resort project complements our resort portfolio in this part of the world including Kempinski Hotel Bahia Costa Del Sol, Estepona in Spain as well as Kempinski Hotel Soma Bay in Egypt. This is an opportunity to offer resort packages for leisure and business travelers.'

Al Houara will be a $660m luxury tourist resort, spanning 234 hectares of coastal land. Certain to be a top tourist destination, Al Houara will draw visitors from Europe, The Middle East and North Africa.

In addition to The Kempinski Al Houara Beach Resort and Spa, the development will include another five star hotel, a public beach club, residential apartments and villas, retail and entertainment as well as a residential club. There will also be a convention centre, an 18-hole international golf course, club house, casino, forest stables and a variety of sports facilities.




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Notes and media contacts

About Qatari Diar Real Estate Investment and Development Company

Wholly-owned by the Qatar Investment Authority, Qatari Diar Real Estate Investment and Development Company was established in December 2004 to support Qatar's growing economy and to coordinate the country's real estate development priorities. Qatari Diar creates distinguished property developments, enhanced with local cultural and lifestyle experiences to attract tourism and new residents, generating sustainable and tangible socio-economic benefits. Qatari Diar's vision is to become one of the world's most trusted and effective real estate investment companies by creating quality, well-planned and desirable developments that enhance local communities.

For more information on Qatari Diar, please contact Martin Weekes on +974 5803413



About Kempinski Hotels

Europe's oldest luxury hotel group, Kempinski Hotels was founded in Germany in 1897. Kempinski's impressive portfolio of distinctive properties includes historical landmarks, unique hide-away resorts and vibrant city hotels throughout Europe, the Middle East, Africa, and Asia. Rich in tradition, each Kempinski hotel celebrates the local culture and customs of its destination whilst maintaining the impeccable personalised service for which Kempinski is renowned. Put simply, they are the first choice for the discerning luxury traveller.

As a valued private-sector member of the Stop TB Partnership, Kempinski is proud to support the Luis Figo Campaign to Stop TB through the distribution of campaign postcards in guest rooms, explaining how tuberculosis, if it is diagnosed and treated with effective medication, is curable. We share the Stop TB Partnership's vision and goal of a TB-free world.

Kempinski is a member of the Global Hotel Alliance. Based on the airline alliance model, Global Hotel Alliance is the world largest alliance of independent hotel brands. It uses a common technology platform to drive incremental revenues and create cost savings for its members, while offering enhanced recognition and service to customers across all brands. GHA currently comprises Anantara, Cham, Dusit, Kempinski, Landis, Leela, Marco Polo, Omni and Pan Pacific, encompassing 160 upscale and luxury hotels with over 46,000 rooms in 41 different countries.

Anne-Birte Stensgaard Posted by Anne-Birte Stensgaard, Senior News Editor
Thursday, July 24 - 2008 at 08:03 UAE local time (GMT+4)

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