Premier Motors snatches title for Ford ME Vehicle Walkaround Challenge

Middle Eastern finalists were chosen from a regional contest among Ford dealers, where Premier Motors snatched the title thanks to the outstanding performance of Samar Ashraf Saad who represented the Ford, Lincoln and Mercury dealer for Abu Dhabi and Al Ain.

"Congratulations to Samar for snatching the Middle East title and to all the finalists who will represent the region in the World Cup next month,"

said Hussein Murad, Ford Middle East's Sales and Marketing director.

"The competition was very tough and all participants displayed an outstanding performance and product knowledge. This just goes to show that our team consists of highly qualified and talented people. We are confident the World title will come to the Middle East," added Murad.

During the Middle East challenge, 15 participants competed for a place in the finals, where Samar Ashraf Saad of Premier Motors (Abu Dhabi, UAE) walked away with first place, followed by Abdulaziz Al Sayid Saleh of Al Jazirah Vehicles Agencies Co (Jeddah, Saudi Arabia), Ghaysaa Ismail Youssef of Arabian Motors Group (Kuwait), Mahmoud Nseirat of Commercial & Industrial Co (Jordan) and Mowaffaq Dairawan of Arabian Motors Group (Kuwait).

Murad added, "Together with our dealers, we continue to provide extensive training programmes across the sales and service teams to offer some of the best ownership experiences. We commend the dedication of our dealers to the Ford Motor Company certification programme, and the spirit of competition among their teams."