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Tuesday, November 10 - 2009

LG-KF510, increased battery life means more convenience

As a diversity of smart technology is rapidly developed and applied to handsets, consumers utilize their mobile phones as multi-media devices that get heavy usage.

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  • LG-KF510.
    LG-KF510.
Recent handsets have better-than-ever performance with bigger and more vivid LCD color screens for browsing the internet and watching videos yet these great features quickly drain the life out of batteries.

As the multimedia technology of mobile phones become more advanced they require more battery power. The need for longer battery life has never been stronger and this is one purchasing concern of handset users as nobody likes to be inconvenienced by a dead battery.

Reflecting this trend in mobile market, LG Electronics (LGE), a worldwide technology and design leader in mobile communications, recently introduced Auto Luminance Control (ALC) technology with its stylish LG-KF510 that saves battery power maximum 29% longer compared to all other previously produced handsets. One will be surprised to know that the slim LG-KF510 packs more long-lasting battery power which allows for more convenient use of the high technology features like the camera, MP3 player, radio and video player.

The General Manager of LGE Amman, Mr. Kevein Cha explained that the launch of this new handset comes in line with the Company's message to meet the needs and demands of different social strata around the globe.

He also said:
"The new LGE breakthrough reflects beauty of design, and adds an atmosphere of elegance to the device. It saves 29% of the battery, which, in turn, sustains the service for a longer time."


LGE has increased battery duration with ALC by reducing energy consumption made by unnecessary lighting. The ALC sensor on the upper right of the handset automatically adjusts the brightness of the numeric key pad, the LCD screen back light and the LED interactive touch. Under intense sunlight, these lighting utilities decrease their brightness, and thus save battery power.

This innovative smart technology allows users to enjoy viewing videos and photos much longer due to the continously adjusted illumination. What's more, this adjusted illumination allows the user to view images on the phone at the most comfortable lighting condition that reduces eye fatigue.

The stylish LG-KF510 provides users with an enhanced mobile experience by allowing them to maximize its multi-media funtions with longer lasting battery duration.
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About LG Electronics, Inc.:
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, home appliances and mobile communications, employing more than 82,000 people working in over 110 operations including 81 subsidiaries around the world. Comprising four business units -- Mobile Communications, Digital Appliance, Digital Display and Digital Media with 2006 global sales of $38.5bn - LG Electronics is the world's largest producer of CDMA handsets, air conditioners, optical storage products and DVD players.

For further information, kindly contact:
Maha Al Rawashdeh
Media Director
TRACCS Jordan
Tel: +962 6 5660542
Fax: +962 6 5660541

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