In line with its strategy to consolidate its position as the Middle-East's leading private jet charter company with a 16% share and year-on-year growth of around 30%, Royal Jet is launching a new pricing structure for all GCC countries.
John Morgan, Royal Jet's new Vice President Commercial, explained that whilst the calculations of previous prices were based on where the aircraft originated from, in future they would be priced from where the guests commenced their flight. In other words, if clients were travelling from Jeddah to Beirut, they would only be charged for that part of the journey, and not for the Abu Dhabi to Jeddah leg.
"We know from customer feedback that many potential travellers in the GCC have heard great things about Royal Jet and are extremely keen to use us. Royal Jet has strong ambitions to grow throughout the region, and we have therefore decided to level the playing field so that people throughout the GCC can take advantage of our leading product at an extremely competitive price.
"We have applied this pricing policy on flights from Dubai for some time with dramatic results, and so we are now expecting a surge in bookings from across the GCC," he added. "The savings for our clients could well be substantial. If a client wanted to fly on one of our Boeing Business Jets from Jeddah to Geneva, for instance, it will now cost approximately 20% less than before since the positioning sector will not be included in the calculation of the overall cost.
"We are convinced that this will be warmly welcomed by both our existing guests and potential new customers, as we increase our presence across the Middle East. It is yet another example of why Royal Jet was recently voted the World's Leading Private Jet Charter and Business Jet Provider of the Year," Morgan concluded.
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Royal Jet unveils special GCC-wide charter deal
- United Arab Emirates: Tuesday, August 19 - 2008 at 13:12
- PRESS RELEASE
Royal Jet, the Abu Dhabi-headquartered international luxury executive flight services company, chaired by H.E. Sheikh Hamdan bin Mubarak Al Nahyan, is strengthening its competitive position across the GCC.
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About Royal JetRoyal Jet, the international luxury flight services company headquartered in Abu Dhabi, is jointly owned by Abu Dhabi Aviation and the Amiri Flight, the royal flight service, and is chaired by His Excellency Sheikh Hamdan Bin Mubarak Al Nahyan, who serves as a Minister in the UAE Federal Cabinet.
Royal Jet's success lies in its exceptional bespoke client services and dedication to delivering the ultimate in safety, efficiency and luxury. The product personalisation which defines Royal Jet is reflected in its 'Your Flight' brand philosophy - ensuring clients receive meticulous, individual attention throughout the entire Royal Jet experience.
Royal Jet's business expansion plans have been created to find the best solutions to address the boom in the aviation industry. Its growing fleet of 10 jets includes five Boeing Business Jets, which makes Royal Jet the world's largest single BBJ operator; two mid-range Gulfstream 300s, a long-range Gulfstream IVSP, a Learjet 60 and an Avro RJ85 premier short-haul jet.
Royal Jet's product offering spans several operations including; luxury air charter services: Royal Med medical evacuation service with the latest hi-tech equipment and highly-skilled, dedicated medical professionals; aircraft management and acquisition consultancy aimed at delivering optimum returns, and its award-winning Fixed Base Operations (FBO) /VIP terminal, at Abu Dhabi International Airport.
Flexibility, responsiveness, discretion and customisation symbolize Royal Jet's promise of delivering and excelling, the demands of today's sophisticated business aviation traveller. In-flight catering ensures every individual taste is catered to with tailored- made menus and an attentive, yet unobtrusive on-board service.
Royal Jet is a founder member of the Middle East Business Aviation Association (MEBAA), promoting the interests of the regional business aviation industry and a member of the NBAA, AVITAT, MedLink (a service of MedAir Inc.) and the Flight Safety Foundation.
For more information please contact:
Sarah Walker-Kerr, Royal Jet
Tel.: 00971 2 505 1648
Or
Brian Salter, MCS/Action
Tel: 00971 55 606 7702
Posted by Medilyn Manibo, Assistant News EditorTuesday, August 19 - 2008 at 13:12 UAE local time (GMT+4)
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