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Haier participates in Solar and Alternative Energy Exhibition 2008

Haier, the world's fourth leading producer of white goods (home appliances), participated in the Solar and Alternative Energy Exhibition 2008, which was held on the 24th of August.

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  • Haier's participation in Solar and Alternative Energy Exhibition 2008.
    Haier's participation in Solar and Alternative Energy Exhibition 2008.
The exhibition was held under the patronage of Mr. Malek Al Kabariti, Chairman of the Higher Council for Science and Technology, who attended the exhibition of behalf of the Minister of Energy Mineral Resources.

The exhibition, which lasted for two days, was held at the headquarters of the Contractors Association with participation of a number of high profile companies working in the field of solar energy, in addition to a number of companies specializing in the manufacturing of solar heaters.

A team of specialized representatives of Haier supervised the company's booth at the exhibition, which featured Haier's solar-powered heaters and water heaters. The team gave detailed explanations of these energy-saving products when their booth was visited by Kabariti.

"Haier's participation in this exhibition due to its recognition as a valuable meeting point to discuss the future of sustainable energy,"

said Reham Ghaboun, Haier's Marketing Manager.

Ghaboun added, "The exhibition presented an opportunity to discuss the future projects of participating companies, and an invitation to combine efforts towards developing this sector which is the ideal route towards providing alternative energy in this environment of spiraling energy costs."

Commenting on their experience in the exhibition, Haier's Sales Manager Alaa Alawi said:
"We thought it prudent to display our latest lineup of solar-powered heaters and water heaters, which have been designed to save energy, thus having positive repercussions on the economy and the environment, in addition to them being much safer than conventional heaters."


Haier's booth at the exhibition received great interest by visitors due to Haier's products enjoying high quality and excellent performance.

It is worth noting that Haier had provided the Beijing 2008 Olympics with more than 60 thousand economical, environmentally-friendly electrical appliances. Haier had designed a new, integrated "green" product line for use in the Olympics in Beijing to be installed in all Olympic venues and in other Chinese cities hosting Olympic activities.
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About Haier:

Haier is the world's 4th largest white goods manufacturer and one of China's Top 100 IT Companies. Haier has 240 subsidiary companies and 30 design centers, plants and trade companies and more than 50,000 employees throughout the world. Haier specializes in technology research, manufacture industry, trading and financial services. Haier 2006 global revenue was RMB107.5bn. Haier has experienced the development stages, noted as Brand Building, Diversification and Globalization. At the 21st anniversary of the founding of Haier Group on December 26, 2005, Haier announced its 4th strategic development stage of global brand building. In 1993, Haier brand was officially recognized as a famous brand. In 2006, Haier brand was valued at RMB74.9bn. Since 2002, Haier has consecutively been ranked first in the row of China's most valuable brands for manufacture of 18 products, including refrigerators, air conditioners, washing machines, televisions, water heaters, personal computers, mobile phones and kitchen appliances. Haier was ranked first of China's Top 10 Global Brands by China State Bureau of Quality and Technical Supervision (CSBTS) for refrigerators and washing machines. On August 30, 2005, Haier was ranked 1st of China's Top 10 Global Brands by the Financial Times.

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