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Standard Chartered was chosen based on several categories.
These included the strength of the Bank's strategy in attracting and servicing online customers predominantly through Straight2Bank, its leading edge electronic platform which was launched last year; the breadth of its online product offerings; its website design and functionality as well as the Bank's success in growing its online customers.
Standard Chartered was also recognised for having achieved tangible business benefits as a result of its online/internet strategy.
Standard Chartered's Regional CEO for the Middle East and North Africa, Shayne Nelson, commented:
"We are successfully delivering on our growth strategy across the region. These awards are further testament that our commercial banking platform is robust and performance driven to meet with the diverse business aspirations of our clients, whether small enterprise, multi-national corporation or financial institution."
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Posted by Eman Hassan
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