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Sekurus International puts teenage drivers safely in hands of parents

Sekurus International LLC, a leading asset management, protection, tracking fleet management, Telematics products and services provider, has revised its strategy for expanding market share in the International Personal Automotive market.

  • United Arab Emirates: Thursday, August 28 - 2008 at 11:05
  • PRESS RELEASE




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Research has shown that teenagers don't drive safely for fear of crashing, but rather for fear of getting a ticket. Researchers said that teenagers have a sense of immortality and the 'it can't happen to me' syndrome.

'If the use of our SekurTrack devices can prevent a tragedy, we know we will have accomplished our mission,' says Basel Al Salah CEO of Dubai based Sekurus International.

Al Salah continued:

'SekurTrack is a potential lifesaver, as teenagers responsibilities increase, like the privilege to drive a motor vehicle, your anxiety levels can skyrocket and for good reason. Some psychologists will say, installing a device in your teens vehicle show a total lack of trust on the parent's part. Would it be better for a teenager to get a speeding ticket on their own accord and deal with it as many would suggest? Or, would it preferable for parents to take a pro-active approach to their teen's behaviour and modify it through open communication?'



SekurTrack notifies parents if their teen is speeding


SekurTrack helps parents teach younger drivers safe habits on the road. Using SekurTrack password-protected website, parents can set a speed limit.

Whenever the vehicle exceeds the set speed limit, SekurTrack sends an immediate alert to parents via email and/or text message.

SekurTrack alerts you if your teen drives beyond a specific geographic area


Whenever the vehicle enters or exits a Geo-fence boundary, SekurTrack sends an immediate alert to parents via email and/or text message.

SekurTrack helps parents monitor their younger drivers' behaviour on the road by using the SekurTrack password-protected website where parents can set up to 16 Geo-fences on a Device level as active boundaries.

SekurTrack emergency contact feature


The ability to instantly locate your vehicle is a standard SekurTrack feature. The SekurTrack device can be also configured with a panic button and alarm notification. This means, if your teenager is in trouble, pushing the panic button, will send an alert to your Mobile phone or email address. Furthermore, if your vehicle is equipped with an alarm, if ever the alarm is activated, the SekurTrack can be configured to send you an alert.

Privacy option


SekurTrack has a new feature that safeguards the privacy of parents who prefer not to be tracked when they are personally driving the car.

As Teen tracking brings parents many benefits in terms of reducing the worry of how or where their son or daughter may be driving the SekurTrack solution offers the parent the flexibility of how and when the solution is used.

The SekurTrack privacy feature allows parents to manage when the device is activated and when it will offer privacy. This gives the best of both worlds - the parents have an effective and complete record of teenage driver usage whilst activated and retains their own privacy at other times. There are extensions to the reports that are generated by the system that show the detail of the trips when the vehicle is in use by their son or daughter.




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Notes and media contacts

About Sekurus International L.L.C.:

Sekurus International L.L.C. is a global Telematics, location-based services provider that develops, manufactures, and delivers turnkey wireless solutions designed to improve productivity and profitability. Sekurus International products include wireless hardware and software services running on GSM and satellite networks, and include Automatic Vehicle Location, Mapping, Reporting, Vehicle Maintenance, Driver Status, In-vehicle Telemetry, Messaging, In-vehicle Navigation, and wireless application.

Sekurus International is currently providing devices and services worldwide in eight languages covering five continents. Sekurus International's scalable solutions are used by a broad range of companies and governments.

For further information, kindly contact:

Arun Nair
Art Director
eradllc
Tel: +971 (4) 2957735 / Ext 228
Tel: +1 (951) 3263967 / Ext 228
Tel: +44 (20) 80029380 / Ext 228
Tel: +1 (905) 476 4155 / Ext 228
Fax: +971 (4) 2957753
P.O. Box: 184051, Dubai , U.A.E
Siba Sami Ammari Posted by Siba Sami Ammari
Thursday, August 28 - 2008 at 11:05 UAE local time (GMT+4)

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