Alya Al Mutawa, General Manager - Marketing and Corporate Communications, wasl, said:
"As an active community supporter, we chose Ramadan to communicate with our audience and mark this occasion for focusing on humane values. Besides being a time for introspection, we see the entire community coming together during Ramadan to enjoy this special time. Moreover, wasl is supporting a number of community initiatives that cultivate a sense of oneness, throughout this month. In the same spirit of togetherness and spreading cheer, we have taken the initiative to support Volunteers for Oosrah (V4O), a local charity organization by sponsoring the beautification of the nursery, ICU and the reception areas of the Al Wasl hospital."
Ihab Salha, Managing Partner, Drumbeat Marketing, said: "We are proud to work together with wasl in epitomizing the importance of Ramadan within the community. In this campaign, we have effectively portrayed wasl's corporate values and the importance of sharing the spirit of understanding and involvement."
As an avid community supporter, wasl is an active torchbearer of various community-enriching activities.
Illuminating the Al Wasl Hospital, sponsoring the Dubai International Holy Quran Awards, and organizing Umrah trip to Mecca for members of the UAE Disabled Sports Federation are some of the activities wasl has scheduled for the month ahead.
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