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Scheduled to arrive in the Middle East in November this year, the new 7 Series model will enter the Middle East market with two brand new engine variants - the in-line six cylinder 740Li and V8 750Li - both with twin-turbo technology and direct fuel injection. The 750Li, the flagship in the 7 Series range, has the most fuel efficient engine in its class and produces 407bhp and accelerates from 100km/h in 5.2 seconds.
The new 7 Series is the latest product to benefit from BMW's robust EfficientDynamics strategy that encompasses many technology innovations to offer outstanding performance and a reduction of fuel consumption and CO2 emissions.
"With the Middle East now being the world's fourth biggest market for BMW 7 Series sales, we are working closely with our importers to ensure we are well prepared for this imminent launch. The current generation BMW 7 Series model was launched in 2001, and went on to be the company's best ever selling 7 Series model - we are confident that the new model will surpass this benchmark,"
said Phil Horton, Managing Director, BMW Group Middle East.
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Posted by Ehab Al-Abbadi
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