• HSBC

Western Digital partners with Jarir Bookstore in Saudi Arabia

  • Saudi Arabia: Tuesday, September 16 - 2008 at 08:34
  • PRESS RELEASE

Western Digital Corporation (WDC), a global leader in the hard drive industry, today announced their partnership with Jarir Bookstore to make its consumer line of portable storage devices more widely accessible in the Kingdom of Saudi Arabia (KSA).

This new partnership is part of WD' overall strategy to strengthen their presence in the Kingdom.

Jarir Bookstore is one of the region's leading retail outlets that boasts a strong, direct presence in KSA with more than twenty outlets in the Kingdom and three showrooms in other Gulf Countries.

"This strategic partnership with Jarir Bookstore demonstrates Western Digital's commitment in KSA. We can now service the growing Saudi market with an established, reputable partner that will offer our customers not only the best products and technology but the best end-to-end customer experience,"

said Khwaja Saifuddin, Sales Director, Western Digital, Middle East & Africa.

"The IT market is currently the fastest growing industry in the Kingdom, and Western Digital is well positioned to offer consumers and businesses leading edge storage solutions that boast scalability, flexibility and reliability to meet their needs," Saifuddin added.

Mr. Nasser Al-Ageel, Chief Operating Officer, Jarir Bookstore, said:
"Western Digital and Jarir Bookstore is a partnership between two leading brands that share a similar passion for creating and offering meaningful consumer products through design, innovation and value. With Western Digital' line of consumer products, we hope to increase our market share in the fast growing storage sector."


Western Digital's product range of portable storage devices launched at Jarir Bookstore includes the "My Book" and "Passport" Product line. The WD My Book product range features RAID mirroring and auto backup facilities for users with large storage capacities ranging from 500GB to 2TB.

The WD Passport product range consists of small footprint portable drives that come in contemporary colors that are both reliable and trendy with capacities of 160GB to 320GB.

Western Digital has had spectacular year on year growth in the Kingdom of Saudi and will increase its focus on the small-to-medium size business segments, which is collectively becoming a powerhouse of the Saudi economy, driving growth and employment in the Kingdom.
 
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Notes and Media Contacts »

About Western Digital:

Western Digital, one of the storage industry's pioneers and long-time leaders, provides products and services for people and organizations that collect manage and use digital information. The company produces reliable, high-performance hard drives that keep users' data accessible and secure from loss. WD applies its storage expertise to consumer products for external, portable and shared storage products.

WD was founded in 1970. The company's storage products are marketed to leading systems manufacturers, selected resellers and retailers under the Western Digital and WD brand names. Visit the Investor section of the company's Web site to access a variety of financial and investor information.

About Jarir Bookstore:

Jarir Bookstore is a widely-known retail chain in KSA as well as surrounding gulf countries and is part of the Jarir Marketing Company (JMC). It operates 20 retails showrooms in KSA and GCC with a over 580,000 SQF of showroom floor area. It is the leading regional retailer of office supplies, books and IT products in the region.

JMC is among the top 100 companies in KSA and Jarir Bookstore is among the top 10 most recognized brand names in the Middle East. JMC has been in the retail business since 1979

For further information about Western Digital in MENA region, please contact:

Nishoo
Channel Marketing Manager - Middle East & Africa
Tel: 009714-8813234

For further information about Jarir Bookstore in KSA, please contact:

Mr. Khalid Jasser
Tel. +966 1 462-6000

For more media enquiries, please contact:

Elaine D'Souza
PR Consultant
Active Public Relations & Marketing Communications Consultancy
Tel: (971-4) 3643085
Fax: (971-4) 3904656

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