Oracle highlights strong regional presence in Business Applications and Middleware at GITEX 2008

Oracle will showcase the continued evolution of Oracle Database 11g, industry-leading Oracle Fusion Middleware, and its comprehensive industry solutions at GITEX Oracle World 2008.

One of the fastest areas of growth for Oracle in the Middle East region is the expanding market for industry-specific solutions.

The company is expecting a record number of visitors to meet with Oracle executives in its financial services, retail, telecommunications, government, energy and transportation organizations at Oracle World in Hall 5 at GITEX.

Visitors to Oracle World will have the opportunity to gain a better understanding of Oracle's customer relationship management (CRM) solutions, as well as get a closer look at the Oracle E-Business Suite and the most recent enhancements to Oracle's business intelligence and software development solutions.

"One of the fundamental benefits of being the vendor with the largest exhibition space at GITEX 2008 is that Oracle World enables us to demonstrate that we have a software solution for every business need, from our database and middleware platform, through our business applications which reduce costs and increase customer satisfaction, to our industry-specific solutions and expertise. The fast-moving, dynamic nature of today's marketplace means that companies need IT solutions to allow them to adapt quickly to keep pace with changing business needs,"

said Dana Murugan, senior marketing director for Oracle in the Middle East and Africa.

"GITEX is the marquee IT exhibition for Oracle in the Middle East and is an excellent opportunity for us to demonstrate our expertise in Middleware solutions. The Middle East is a significant market for Oracle and we will continue to invest in this thriving region while introducing new, cutting-edge solutions to meet the demands of customers in any and every industry," he added.