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Thursday, November 12 - 2009

Sama Dubai releases first Corporate Social Responsibility report

  • United Arab Emirates: Monday, September 22 - 2008 at 14:30
  • PRESS RELEASE

Sama Dubai, the international real estate investment and development arm of Dubai Holding, today announced the release of its first-ever Corporate Social Responsibility (CSR) report featuring a rigorous analysis of its initiatives implemented in 2006-2007, and outlining Sama Dubai's core values and mission towards CSR.

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  • Farhan Faraidooni, Executive Chairman of Sama Dubai.
    Farhan Faraidooni, Executive Chairman of Sama Dubai.
The report also benchmarks Sama Dubai's accomplishments and activities against the ten guiding principles of the United Nations Global Compact (UNGC) of which Sama Dubai has been a founding member since 2006 and whose role is to encourage businesses worldwide to adopt and report on its sustainable and socially responsible policies.

Farhan Faraidooni, Executive Chairman of Sama Dubai, said:
"We at Sama Dubai have set strategic objectives to integrate economic, environmental and social concerns into our regular decision making process, with corporate social responsibility considered as one of our top priorities. We are committed to creating sustainable developments, and as part of this commitment, we take into consideration the social and economic wellbeing of the communities we operate in."


"We are proud to be an industry leader by publishing this CSR report, which has been a thorough and comprehensive endeavour involving virtually every department across our broad organization. The report reflects our goal to being a world-class corporate citizen, which means that in addition to shaping landmark projects across the region, we also strive to do our part to make the world a better place," he added.

Outlining the many ways Sama Dubai is proactively addressing critical business, environmental and social issues, the report explains what the company is doing to build on its long-standing commitment to provide exceptional customer service throughout its enterprise, create a great workplace environment, instill strong corporate governance practices and make a positive difference in local communities.

"The data presented in the report will serve as baseline for future reports. In addition to strengthening the awareness in corporate social responsibility and its long term implications on the company and its stakeholders, the report will serve as a roadmap for conceptualising new contributions to the progress of a prosperous society and for ensuring the sustainable development of our economy," added Faraidooni.

The report also provides an overview of the actions Sama Dubai is undertaking to maintain its commitment to the UNGC. The UNGC membership mandates Sama Dubai to demonstrate leadership in advancing responsible corporate citizenship, managing risks, and producing practical solutions to contemporary problems related to globalisation and sustainable development in a multi-stakeholder context.
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Notes and media contacts

About Sama Dubai:

Sama Dubai is a private company wholly owned by Dubai Holding. The international real estate investment and development company focuses on leveraging synergies across international, regional and local real estate sectors. Its aim is the creation of a world class portfolio of partners, properties and investments which distinguish it as a market leader.

Sama Dubai is active across several segments of the real estate development sector including tower buildings (under the 'Dubai Towers' brand), large scale resorts (under the 'Salam' brand), business developments, mega malls and more.

Sama Dubai's existing projects are:
• Dubai Towers - Doha, Qatar
• Dubai Towers - Dubai, United Arab Emirates
• Creekfront Development- Dubai, United Arab Emirates
• Amwaj - Rabat, Morocco
• Salam Resort- Bahrain
• Salam Yiti - Oman
• The Lagoons - Dubai, UAE
• Mediterranean Gate, Tunisia

For further information please contact:

Feda Kassem
Sama Dubai
Tel: +971 4 427 9315

Indukesh Babu
Media Relations Executive
JiWin Public Relations
Dir: +971 4 375 5244
Fax: +971 4 368 8001

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