Kingston Technology joins VMware Alliance Affiliate Initiative

Kingston has established special memory discounts for resellers who purchase VMware solutions.

The relationship also includes creating innovative reseller support tools, such as webinars demonstrating the benefits of the VMware platform and Kingston server memory.

"Kingston has been a champion of the channel since our beginning, and working with VMware to bring virtualization to the world is an incredible opportunity,"

said Antoine Harb, Business Development Manager for Kingston Technology Middle East and Africa.

"We are honored to be a part of VMware's Affiliate Alliance Initiative and look forward to demonstrating the power that optimum memory brings to both the enterprise and small business customer."

"VMware welcomes Kingston as part of its Alliance Affiliate Initiative, which is designed to equip and provide financial motivation to channel partners to sell, service and support VMware technology partner solutions with VMware virtualization solutions,"

said Steve Houck, vice president of worldwide channels at VMware.

"Memory is a critical component in virtual infrastructure, and resellers that can sell Kingston server memory with VMware virtualization help bring innovative and cost-effective product combinations to end users. It's a win-win strategy for everyone in the virtualization value chain."

In addition to the memory discount, applicable to Kingston branded server memory, the VMware Alliance Affiliate Initiative includes a free customer-facing webinar and tools to support marketing and sales efforts.

Open to all VMware partner levels, there are no special programs to join or forms to complete.

Kingston server memory is backed by a lifetime warranty, free 24/7 technical support and the KingstonCare service program, which provides onsite spares, service reimbursement, cross-ship RMAs and all the tools necessary to minimize server downtime.