Pitney Bowes Group 1 Software introduces EngageOne Interactive Communications

EngageOne Interactive enables business users to easily create, deliver, and manage real-time personalised, interactive customer communications, such as correspondence, new business applications and negotiated documents, across the enterprise.

EngageOne Interactive offers an efficient and effective means to replace costly and hard to maintain legacy correspondence applications. Business users gain complete control of content and design of interactive documents, creating pre-defined templates. Template management, version control and workflow approval, along with metrics and analytics, ensure the quality of every document before it is delivered to the customer. Front-office users can quickly and easily find the right template and tailor the communication to the specific needs of the customer interaction.

EngageOne Interactive is the first offering from Pitney Bowes Group 1 Software's new EngageOne service-oriented architecture (SOA) framework. The solution is engineered to ease deployment and integration with a variety of business applications, including Pitney Bowes Group 1 Software's data capture, data cleansing, mail efficiency, document composition, document archive and content management services for a true end-to-end content solution.

'Organisations are focused on improving every aspect of the customer experience-from delivering high-volume, multi-channel, personalised transactional documents to on-demand and real-time interactive communications, requiring a personal human touch,' said Kemal Carr, president, Madison Advisors. 'Pitney Bowes Group 1 Software's EngageOne Interactive solution provides organisations with a web-based editing environment that empowers front-office users with the necessary flexibility and control to create relevant, high-quality communications, quickly and efficiently. This helps reduce the IT costs associated with document creation and provides opportunities for postal savings by delivering communications through preferred channels.'

'Today's enterprises require faster, more intelligent personal interaction that enables them to differentiate the customer experience, improve customer loyalty and increase market share,' said John Southcombe, Regional Sales Director - Middle East, Pitney Bowes Group 1 Software. 'EngageOne Interactive ensures a highly productive, accurate, personal interaction each and every time. With the ability to more quickly respond to market, competitive or customer conditions, organisations can ensure that customer communications help build the brand and drive additional revenues.'

EngageOne Interactive enables organisations to:

Easily Create Communications In-Context - Through its web-based WYSIWYG (what you see is what you get) document editor, front-office users can easily create and manipulate communications in-context of the document itself, and present the document exactly as it will be printed.
Improve Business Process Automation - With built-in document management, workflow, web services and optional archive for easy integration in existing systems, interactive documents can be shared and accessed across the enterprise.

Reduce Costs - By relying on a combination of functions that reduce preparation time, organisations can accurately respond to more customer inquiries in a shorter time frame, and reduce production printing and mailing costs. mn