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Wednesday, November 25 - 2009

Nissan at Paris Motor Show 2008

  • Middle East: Thursday, October 09 - 2008 at 10:17
  • PRESS RELEASE

At the recent Paris Motor Show, Carlos Tavares, Executive Vice President Nissan Motor Company unveiled to the international media, Nissan's new green initiatives in the company's near and medium term product plans.

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Nissan's stars of the show were the Pixo city car and the Nuvu concept car which respectively represent Nissan's near and medium term vision.

"The Paris Motor Show was an excellent opportunity to capture a snapshot of Nissan's excellence in green product planning all in one presentation,"


commented Monal Zeidan, General Manager, Marketing and Corporate Communications at Nissan Middle East.

Pixo



Pixo, it's a new city car contender. Pixo is a five-door, four-seater with a roomy interior and generous luggage space thanks to its efficient design and packaging. It has a lively highly efficient three cylinder 1.0-litre engine. Thanks to its brand new lightweight construction, with resulting benefits in performance, very low fuel consumption and emissions, Pixo will be among the best value eco-cars in the small city car category.

Built in collaboration with Suzuki Motor Corp. at state-of-the art facilities in Delhi, India, Pixo is a brand new four-seater competing in the fast growing small city car 'A-segment'. Unlike some of its immediate rivals, however, Pixo is far from a micro car. It has five doors to ease ingress and egress to and from the rear seats but remains sufficiently compact to be agile to be ideal for city driving.

Nuvu



Nissan's vision for the future of urban transportation is encapsulated in Nuvu, literally a 'new view' of the type of car we will be driving in the middle of the next decade. Compact - it's just 3 meters long - Nuvu is a concept vehicle with unique 2+1 seating. It is aimed at urban dwellers who don't want to compromise on their personal freedom or their comfort, yet who appreciate that there is a need for a dramatic change in the way we move around our cities.

Nuvu is an electric vehicle, is agile, easy to drive and even easier to park. Nissan has already announced plans to introduce an all-electric car in Japan and the US in 2010 and to mass-market it globally in 2012. Nuvu is not that car, though it does share some of the technology that will feature in the planned production vehicle.
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Hakam Kherallah
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Tel: +971 4 881 7500
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Vivian Hawat
TBWA\RAAD Middle East
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