Al Hathboor Informatics launches Second Life Consulting Practice

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Second Life is a virtual world developed by Linden Lab.

It is inhabited by over 15 million residents from around the globe and is growing rapidly.

Sensing the growing trend among companies of adopting Second Life as a medium to reach a large audience worldwide, Anantara has launched its consulting practice to help companies set up their presence in Second Life and to help them realize the benefits of the presence.

Anantara is registered with Linden Lab as a Full-service Solution Provider.

In addition to providing consulting services, Anantara has already established its presence in Second Life.

Sectors such as auto and real estate are amongst the most active sectors in Second Life.

Al Hathboor Informatics and Anantara will be working with leading regional automobile and real estate players to help them benefit from a presence in Second Life.

G B Prabhat, Founder and CEO, Anantara Solutions, said,

'There is a whole new market in the virtual world today. Having a virtual world presence in future is the equivalent of having a website in the past. Second Life presence will help companies identify, interact and collaborate with their global audience. Through its Second Life consulting practice, Anantara will help clients take full advantage of the business possibilities in that environment. With this practice, Anantara becomes a pioneer in applying Second Generation Outsourcing (SGO) principles to establishing Second Life presence.'

M Salahuddin, Chief Executive Officer, Al Hathboor Informatics, commented, 'The Middle East is currently exponential with its thrust on multitude projects, trading and other business domains, and establishments of this region requires phenomenal marking of global presence in accordance to the demanding business practice growing globally. The virtual life mode that is increasingly being accepted as the latest and upcoming methodology in the developed world offers immense potential for enterprises and establishments of Middle East. Our local market knowledge supported by the technical expertise of partner company Anantara will definitely help place ME business houses to commercially take advantage of the virtual markets, and thus compete globally.'