Product launches galore at Gitex Shopper 2008

This year, the largest and most popular technology retail event in the Middle East is all set to become one gigantic platform for a series of much-awaited product and technology launches, with the biggest names in the business lining up to unveil their latest at the event.

Scheduled to be held at the Dubai Airport Expo from the 18 - 24 October 2008, Gitex Shopper 2008 will feature more than 25,000 technology products being sold under one roof, many of which have never been seen before in the UAE

Gitex Shopper 2008 will set the stage for a series of product launches including the new generation series of Net Books which are small, low-cost, mobile computing devices, by Acer.

"Gitex Shopper gives us the ideal opportunity to launch the Net Book, because the audience is niche, knowledgeable and comes to the event with a purchase-minded mentality,"

said Ashish Punjabi of Jacky's, the vendors of the Net Book who will have an extensive presence at the event.

Many sectors like digital imaging and office automation, which have caught the fancy of the market, will return to the show with a larger presence than ever before to cater to the rising demand.

Other notable innovators, like Blue Ray Technology for instance, will also have a high impact presence at Gitex Shopper 2008 with the Sony PS3 and the high definition LCD tvs also by Sony.

The perennial hot favorites, like mobile phones and lifestyle equipment including gaming computers, camcorders and digital cameras will be back with the latest.

New launches will include the new iPod, the Aspire G Predator Gaming PC, Hitachi Slimline flat panel LCD tvs amongst others.

"Many vendors have coincided the launches of their new products with Gitex Shopper 2008, which once again reaffirms the importance of the show in the retail technology calendar,"

said Ms Trixee Loh, Senior Vice President, Exhibitions and Event Management of Dubai World Trade Centre (DWTC), the organiser of the event.

On the whole, Gitex Shopper 2008 seems all set to be a dream come true for the gizmo lover and steeped with surprises for the casual visitor, which adds up to making it a show that has something for everyone.

Gitex Shopper 2008 will be held at the Central, West and East Halls in Dubai Airport Expo from 11am to 10pm from 18 - 23 October and from 3pm to 10pm on 24 October.

New for this year is an expanded park and ride service for exhibitors and visitors in the Shaikh Hamdan Mosque parking compound in Garhoud located near the Airport Expo.

There will be a continuous free shuttle service between the car park and the Airport Expo from 9am - 12 midnight.

In addition to this, there will be shuttle buses operating to and from major city points.