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Sweet Homes to showcase Dhs3bn 'Ajman Uptown' at 'Kuwait Property Exhibition 2008'

Sweet Homes, a leading UAE-based developer and multi-service provider to the real estate sector, has announced its extensive participation at the 'Kuwait Property Exhibition 2008' (KUPEX), which will run from October 21 - 24, 2008 at the Sheraton Hotel & Tower in Kuwait City.

  • United Arab Emirates: Thursday, October 16 - 2008 at 01:39
  • PRESS RELEASE


Artistic Impression of Ajman Uptown
Artistic Impression of Ajman Uptown


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The developer's participation is part of an extensive region-wide campaign for its Dhs3bn 'Ajman Uptown' - a massive community development comprised of seven commercial and residential towers, a hotel and hotel apartments complex, and villas and townhouses, which will be offered to potential investors at the event.

The developer is aiming to target a widespread investor base in Kuwait through this exhibition.

Spanning over 4 million square feet, 'Ajman Uptown' comprises of 1504 G+2 villas and townhouses, and seven G+4 buildings, which will collectively offer two, three and four-bedroom townhouses and exclusively designed five-bedroom VIP villas.

The developer is confident that the project will generate much interest from Kuwaiti investors, following the community development's impressive sales performance, which has hit 50 per cent shortly after its launch.

The project's outstanding design, which takes inspiration from classic French architecture and carries the overall theme 'L' Art De Vivre' will be highlighted in the developer's stand (Crystal Ballroom, Stand# 25, 26, 27 & 28) during the event's three-day run.

'As the UAE market continues to be recognised as a long-term investment destination, more international investors are becoming interested in investing in Ajman due to attractive prices and the wide spectrum of opportunities within the emirate.'

said Fahad Sattar Dero, CEO, Sweet Homes.

'Having participated at a number of high profile exhibitions from local events to renowned shows in Moscow, London, Doha, Shanghai and Hong Kong, we are confident that our presence at the 'Kuwait Property Exhibition 2008' will create outstanding opportunities to further drive our regional expansion plans. Our strategy to explore new markets plays a significant role in our continuous growth, and we are currently focusing on sustaining our presence within high impact events such as this.'

he added.

Set to offer business and home owners an ideal property investment, which can address their highly discerning tastes, the two office towers - 'Freesia' and 'Gardenia' and the five mixed-use luxury towers -'Heliconia', 'Jatropha', 'Iris', 'Kentia' and 'Ludisia' incorporate technology-driven features and facilities that are ideal for a wide segment of investors.

As part of its efforts to maximise the current boom in recreational and hospitality facilities in Ajman, Sweet Homes has also recently announced plans to develop an Dhs600m hotel and serviced apartment complex within 'Ajman Uptown'.

The developer is currently negotiating with leading hotel operators for the management of the 5-star hotel and luxury residential complex, which will further boost the emirate's repute as an emerging real estate and tourism destination.

'Amidst the booming AED 120 billion real estate market and the soaring Foreign Direct Investment in Ajman, we have charted a plan to venture into a host of projects as part of our AED 2 billion investment plan for 2008. Our plan is to fully leverage the growing credibility of the regional market to international investors and the increasing willingness of governments to allow foreign ownership of properties. By strategically offering investment opportunities with the right balance of high quality and cost-effectiveness, we are looking forward to further increasing our share in this highly dynamic market.'

concluded Dero.

Organised by Index Conferences & Exhibitions, the 'Kuwait Property Exhibition' is the premier forum for the real estate sector in Kuwait and aims to contribute effectively in the process of economic and social development and in the facilitation of investment in the property and housing sectors within Kuwait.

The exhibition and conference offers developers and players in the market an opportunity to network with senior executives from the Property and Real estate market, Engineering and Investment firms, Financial institutions, Funds, Portfolios and Real Estate financing companies, Clubs, Property Management companies, and Tour/Holidays Operators.




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Notes and media contacts

For more information, please contact:
Sweet Homes Real Estate
PO Box 35616, Dubai, UAE
Tel: +971 4 2955640
Fax: +971 4 2955641
Ehab Al-Abbadi Posted by Ehab Al-Abbadi
Thursday, October 16 - 2008 at 01:39 UAE local time (GMT+4)

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