General Electric launches new digital cameras in Middle East

GE will introduce the Middle East A, G and E range of digital cameras, with four models in the A series ranging from 7 mega pixels to 12 mega pixels, two 8 mega pixel cameras in the E series and the 8 mega pixels G2 from the G series. Available in a striking variety of vibrant colours, the cameras are designed, manufactured and distributed by the GE-licensed General Imaging, and have been acclaimed across the world for their value, style and expansive list of features in an ultra-slim body. Each camera has easy to use panoramic stitching, which allows the user to create a three-shot panorama image that is great for both landscapes and groups of friends. It eliminates the need for specialist computer software or hours of editing, which is perfect for people who want to share photos quickly and post them on social networking websites. All models will incorporate newly developed technology for smile and blink recognition, which has been built into the face detection feature.

Mr. Yasser Sharaf, Managing Director of Sharaf Electronics, the distributor of choice for GE's digital camera range, said:

"The launch of the digital cameras will play a key role in introducing a whole new generation to the pioneering GE brand name. With their trendy design, youth-oriented features and casual appeal, GE's digital cameras are sure to strike a chord with the fashion-conscious and tech-savvy youth of the region."

Each of the cameras launched appeal to a defined segment of digital camera users. From ideal point and shoot pieces for amateur photographers to slim and light cameras for those looking for style as well as substance and advanced models ideal for that progressing photographer looking for more than he or she began with, the range is comprehensive in every sense.

With the unmistakable stamp of one of the world's most admired companies on them, complemented by groundbreaking technology and sleek styling, the GE range of digital cameras seem all set to capture the best of the Middle East in a new light.