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Monday, November 9 - 2009

Elissa launches new Beat Edition from Samsung

  • United Arab Emirates: Wednesday, October 22 - 2008 at 13:05
  • PRESS RELEASE

Samsung Electronics Co. Ltd, a global leader in the mobile phone industry, launched yesterday with their brand ambassador Elissa, the new Beat Edition which falls under the music phone category.

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  • Elissa launches new Beat Edition from Samsung.
    Elissa launches new Beat Edition from Samsung.
During a press conference held at Dubai World Trade Center, Elissa launched the new M3510 for all music lovers.

The M3510 is the third phone by Samsung to be launched with Elissa and comes under the trendy Beat Edition. The new M3510 makes a stunning debut as Samsung's first bar-type music mobile phone. Boosted by premium music features including DNSe sound, music hot keys and motion control, this mobile also features innovative motion detectors, allowing you to shake, tap and flipover the mobile to control your music.

"It is my pleasure to be Samsung Mobiles' brand ambassador for its music category. This is the third music phone Samsung has launched with me since February 2008. I am very happy to endorse the next music phone M3510 because I believe that music is enrichment for the soul. I am more than content to work with a reputable brand such as Samsung that highly values the importance of music in people's lives," said Elissa.

"The new phone combines technology and entertainment. The M3510 is technically very advanced, smartly designed and boasts of remarkable features which make it easier for my fans to listen to my music wherever they go," commented Elissa on the new M3510.

Mr. Vinod Nair, General Manager of Samsung Mobiles for Middle East and Africa, commented:
"We are thrilled about our partnership with Elissa with whom we have been collaborating since the beginning of 2008. We have had a very pleasant and effective partnership throughout this year. We are extremely pleased to be joining forces with such a renowned and talented artist like Elissa. We have launched a series of outstanding music phones this year and promise our music lovers enhanced products and services in 2009."


Neeraj Seth, Marketing Manger of Samsung Mobiles for Middle East and Africa, said:
"We have achieved great brand campaign for Samsung mobiles. We will also launch the television commercial with our brand ambassador Elissa for the new M3510 soon. Shortly, Samsung Mobile would be hosting concerts with Elissa one at the Cairo Opera house on the 23rd Oct 2008 and later in Dubai January 2009."


The M3510 is distinguished by its fashionable design with its fashionable and slender look only 109 x 45 x 9.9mm. The M3510 is the first phone from Samsung that has bar-type music phone with a large display 2 inch TFT screen with QVGA resolution and 16M color.

The phone is characterized by its Enhanced sound quality - DNSe & Automatic EQ and an external memory of 8GB. The DNSe guarantees a more accurate and natural reproduction of sound. It calibrates sound to a realistic 3-D sound experience and Automatic EQ that suits the genre of music playing.

The phone has a 3.5mm earphone jack, MTP, WMDRM, OMA DRM offering enhanced compatibility of songs across services and devices and USB 2.0 / Bluetooth 2.0 (A2DP, AVRCP).

The GT-M3510 has an amazing 2 Megapixel camera, Motion Beatbox and other Java games integrated with motion sensor, you only need to shake the phone to play. Be dazzled by its FM Radio with RDS information and its one of a kind option of Shaking the phone to shuffle your songs or to activate music control.

GT-M3510 is now available in all major electronics outlets across the Middle East and Africa.

GT-M3510 Specifications:



- Network: Tri Band (900 / 1800 / 1900 MHz) EDGE / GPRS class 10.
- Dimension: 109 x 45 x 9.9mm / 68 g.
- Display: 16M Color TFT Screen 240 x 320, 2.0 inch).
- Battery (Standard): 800mAh, Talk time: up to 3 hrs, Standby time: up to 250 hrs.
- Connectivity: Bluetooth v2.0 (A2DP, AVRCP), USB v2.0 HS.
- Compatibility: 3.5mm audio jack, MTP, WMDRM, OMA DRM.
- Music Player: MP3, AAC, AAC+, e-AAC+, WMA, Music Recognition, Music Library, Motion control, Automatic EQ, DNSe.
- Memory: Internal memory: 60MB, External memory: up to 8GB, 1GB micro SD included.
- Camera: 2.0 Mega CMOS.
- Video: H.263, MPEG4, WMV, 3GPP.
- FM radio with RDS.
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Notes and media contacts

About Samsung Electronics:

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2007 consolidated sales of $103.4bn.
Employing approximately 150,000 people in 134 offices in 62 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs.

Press contact:

Rana Awad
Account Executive
Public Relations
Memac Ogilvy PR, Dubai
Office: +971-04-3320002
Fax: +971-04-3320003

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