HK Consulting will also serve as a local point of contact for Hitachi GST in Africa and the Middle East, which is expected to strengthen channel relationships and customer service in the region.
"HK Consulting will enhance Hitachi GST's efforts in this fast growing region, opening new opportunities for growth,"
said Nick Kyriacou, Director, Europe, Middle East and Africa, Hitachi GST.
"With nearly 20 years of hard drive industry experience, the HK Consulting team has established strong relationships at all levels with customers in the region. We are pleased to make this announcement with them during Gitex Dubai, the region's premier IT event."
"Our collaboration with Hitachi GST will focus on marketing, demand generation and communication activities for the company's broad range of hard drives," said Hafeez Khawaja, CEO, HK Consulting. "We are delighted to represent Hitachi GST, an industry leader with a strong legacy of technology innovation and product quality."
HK Consulting will also collaborate with Hitachi to develop its channel partner network using Hitachi's Partner First program. Participants enjoy varying levels of access to shared resources, knowledge, support and rebate incentives. The comprehensive program is designed to provide greater value to Hitachi GST channel customers through a collection of technical, value-added and marketing initiatives that will make them more effective and competitive in promoting Hitachi hard drives.
Hitachi GST is a leading manufacturer of hard drives and provides its channel partners with access to a comprehensive product portfolio for a variety of applications: mobile, desktop, enterprise, industrial, automotive and consumer electronics.
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