Estee Lauder unveils new counter concept in Middle East exclusively at Harvey Nichols Dubai

When daring, culture and charm combine with beauty; the result is an art of living bathed in the soft tones of simple and refined elegance.

The new Estee Lauder counter at Harvey Nichols will offer consumers an exclusive environment to experience the world of Estee Lauder in an innovative way.

It also includes an exclusive lounge area dedicated to Estee Lauder's most luxurious skincare range, Re-Nutriv. The Re-Nutriv lounge provides a luxurious interactive and private environment where customers will receive personalized consultations with trained Estée Lauder Beauty Advisors, dedicated to choosing the best skin solution for each individual customer.

An extensive make-up and skincare area offers customers a luxurious environment to explore the products with the assistance of an Estee Lauder beauty expert.

The new concept has created an inviting atmosphere to cater to the needs of every Harvey Nichols customer and with its comfortable and innovative consultation area; Estee Lauder professionals can offer expert skincare advice to customers.

Estee Lauder also continues the brand evolution by integrating the following elements into its world class counter.

• Elegant and pure curved shapes expressing femininity, lightness, softness, an invitation to discovery.
• Simple and contrasted colours, a brilliant white expresses efficiency and allows a perfect emphasis on the products.
• Luxurious materials, white lacquer, mirrors, thick crystal plexi, marble for total comfort and a warm atmosphere.
• Lights adapted to every universe, sparkling and twinkling for fragrance, sober and homogeneous for skincare, and clean and striking for make-up.