The London based company offer a range of products and services to help brands truly engage with their consumers which includes the iKyp - a paper-based marketing tool, developed to engage consumers and proven to deliver higher response and ROI rates.
Kyp Systems have previously delivered successful marketing campaigns for brands including brands including McLaren, Vodafone, American Express and Shell.
The iKyp has recently been used to promote Messe Frankfurt trade fares including Beauty World and Automechanika Middle East and will be used as a guide to the upcoming Dessert Rhythm festival.
As well as launching the iKyp at the Media and Marketing Show, the team at stand DA438 will give away daily prizes including free tickets to veterans' tennis event The Legends Rock Dubai and spa experiences.
Nicholas Miller, Kyp Systems chief executive, said:
"The Media and Marketing Show is the perfect platform to introduce the iKyp the Middle East market. We are very excited to be working with Delwood to offer our products and service to the one of the worlds fastest developing regions."
Kyp Systems is also in the process of launching a New York office and expanding its operations in San Francisco - further evidence that the iKyp has developed into a global marketing solution.
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Ehab Al-Abbadi
