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Wednesday, December 2 - 2009

Burger King opens its 200th restaurant in Middle East

  • United Arab Emirates: Saturday, November 01 - 2008 at 14:52
  • PRESS RELEASE

Celebrating yet another milestone in its decade-and-a-half existence in the Middle East, Burger King announced the opening of its 200th restaurant in the region.

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  • Burger King officials and invited guests seen at the opening of its 200th restaurant in the region.
    Burger King officials and invited guests seen at the opening of its 200th restaurant in the region.
The outlet will be located at Dubai International Airport Terminal 3. The restaurant will formally be opened on the 30Th of October by Samer Khawashki, Vice President of Olayan Financing Company, whose subsidiary - Hana International Company Ltd., is the master franchisee for Burger King restaurants in the Middle East and North Africa. To mark the occasion, a celebratory gathering will be held at the new Burger King outlet located at the airport terminal.

The trendy new outlet will offer a choice of Burger King's world-famous fire-grilled burgers in a relaxed yet elegant ambience, providing a unique dining experience to customers. Burger King's "HAVE IT YOUR WAYTM" philosophy ensures that customers at the new restaurant can have their meal choices personalized to suit their individual tastes and preferences. For the health conscious, a full range of light meals are also available. These include the range of Whopper products, served in an oat meal bun and a full selection of delicious salads.

Jim Zaza, Senior Vice President Middle East and Mediterranean of Burger King, said:
"This region is of great strategic importance to Burger King with its vibrant consumer base and exciting population diversity as well as its rapid economic growth. We are committed to expanding our presence here and to bring to our consumers a great, exciting and unforgettable dining experience."


"The opening of the 200th restaurant marks a landmark moment in Burger King's regional operations. As a company that operates through a network of local franchisees, Burger King is committed to the region and caters to the specific tastes of each region, standing firmly by its stringent quality standards and using superior locally-sourced fresh ingredients in all its products. Moreover, all Burger King pure beef and chicken patties are 100% Halal with no additives," said Samer Khawashki.

"Over the years, Burger King restaurants across the Arab world have become bustling gathering spots, each boasting a community of loyal customers built through serving the best quality burgers and providing unparalleled service. As we celebrate this significant milestone, we'd like to thank our valued customers from across the region for helping us achieve continued success and growth," Khawashki added.

Burger King's presence in the Middle East dates back to 1992 when it launched its first restaurant in the region in KSA, and since then the company has aggressively expanded its operations to emerge as one of the fastest growing QSR (Quick Service Restaurant) chains in the region, in the process bringing significant investment and employment to the local communities in which it operates.

As part of its development schedule for the Middle East, Burger King has drawn up ambitious plans to further expand its presence in the region. Having commenced operations in Egypt in 2007, Burger King is set to open its first restaurant in Oman in the next two months, and is gearing up to enter other countries in the region.

Countries in the MENA region where Burger King currently operates include KSA, Kuwait, UAE, Bahrain, Qatar, Jordan, Lebanon and Egypt.
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Notes and media contacts

About Burger King Middle East:

Burger King Middle East is managed by HANA International Company Ltd. and operates 200 restaurants around the region through local Arab franchisees who are committed to serving their guests great tasting fire-grilled WHOPPER sandwiches. In the Middle East, all BURGER KING pure beef and chicken patties are 100% Halal and the vegetables used in Burger King products are fresh and locally sourced.

About Burger King Corp.:

The Burger King system operates more than 11,400 restaurants in all 50 U.S. states and in more than 70 countries and U.S. territories worldwide. Approximately 90% of Burger King restaurants are owned and operated by independent franchisees, many of them family-owned operations that have been in business for decades.

PRESS CONTACT:

Sue-Ellen Lazrado
Headline Public Relations
Tel: ++971 4 2289655 ext 120
Fax: ++971 4 2282125
P.O. Box 64349, Dubai, UAE

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