Saad Al Barrak, ranked one of the most influential telecom executives over the century

In its October issue, the magazine verbatim wrote that 'Dr Al Barrak expanded Kuwait's MTC into the Middle East, then bought Celtel in Africa and rebranded the lot as Zain — now one of the most powerful brands in a wide part of the world. His colleagues say he is inspirational, he is certainly dynamic and very ambitious. And fast-talking. Al-Barrak runs what is probably the most diverse telecoms company in the world, employing people of around 100 nationalities, and has won powerful influence: presidents helped celebrate the rebranding and Zain sponsored Nelson Mandela's 90th birthday concert. Zain is looking for further acquisitions, almost certainly not just in the developing world, and Al-Barrak will become one of the most influential executives in the industry.'

Attaining the highest ranking among his Middle East and African peers, Dr Al Barrak said:

"I hope my ranking inspires other executives from the region to be daring and different in their business dealings and to dedicate their careers to the betterment of humanity in the same way Zain has."

Zain has recently received worldwide recognition for the introduction of the world's first borderless mobile service 'One Network' that abolishes high roaming charges for Zain customers in 16 countries. Affordable cross-border communications offers the opportunity for loved ones to stay in touch, as well being an impetus in stimulating economic activity, improving the livelihoods of many communities.