The e-paper is powered by Yudu's e-publishing technology.
Steve Lee, Chief Operating Officer of 7DAYS, said the e-paper's target market is the people outside 7DAYS current delivery areas. "While our print circulation covers a wide geographic area, the e-paper gives us the opportunity to reach readers outside of our distribution zones and better serve the increasing demand for 7DAYS."
As a digital replica of the newspaper, what a reader sees on the e-paper is exactly as it appears in print. Viewing of the 7DAYS e-paper is free. Visitors only need to register on the website and request access. Back issues of the paper from launch onwards are also available through Yudu's e-paper library.
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7DAYS announces the launch of 7DAYS E-Paper
- United Arab Emirates: Monday, November 03 - 2008 at 11:58
- PRESS RELEASE
7DAYS this week launches its electronic newspaper (e-paper), a digital replica of the entire newspaper that can be accessed via the recently reworked 7DAYS website.
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Notes and media contacts
About 7DAYS7DAYS is a UAE-based energetic, quality urban tabloid, delivering news content which is specifically relevant to the lives, interests and aspirations of the young, professional, and affluent. The title offers a succinct mix of national and international news interspersed with local information. Articles are tightly written so that the reader can take in all the key facts quickly, and news is chosen for its relevance to the lives of its target audience and for its ability to stimulate the readers and generate conversation.
For more information on 7DAYS please contact:
Giselle Whiteaker
Marketing Director
Tel: 04 283 3137
Fax: 04 283 3143
Posted by Medilyn Manibo, Assistant News EditorMonday, November 03 - 2008 at 11:58 UAE local time (GMT+4)
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