Nissan launches sales executive contest (NISEC 2008)

Held at Nissan's main showroom at Wadi Saqra, NISEC 2008, on 7 November 2008, the event was aimed at motivating and boosting the moral of the Company's sales executive team members.

This goal was achieved through a series of challenging yet exciting group activities, geared towards upgrading customer-handling skills.

The one-day event comprised four activities focused on Greeting, Product Presentation, Negotiation and Closing, and finally Vehicle Delivery, Which were performed in front of number of judges.

The first of these exercises was aimed at enhancing the sales members capabilities of customer apprehension, while the second and others were more geared towards addressing prospects, needs, & wants, and reinforcing prospects' confidence respectively.

Each sales executive role-played scenes where customers interact with them.

Mr Mamoun Al-Nabelsi, the Sales Consultant was announced as the winning sales executive and they received a golden medal and a financial reward as the grand prize.

CEO of BSTC, Mr. Imad Bustami said,

"Our aims to hold such an event are not only fashionable but also mandatory, as we believe that our sales force plays a pivotal role in our success. We are committed to investing in our sales executive team, simply because we feel that they hold the key to making the Nissan brand stand out in Jordan. We are not complacent when it comes to arming our sales team with the skills they need to excel, which continually adds value to Nissan's reputation in Jordan."

"Rather than resorting to traditional sales training models, we opted to enhance our team's skills by creating a fun filled activity that not only holds marketing educational value, but also creates opportunities for allowing participants to enhance their team building skills. We hope to be following up this activity with more to come, as we believe that our team members are our strongest asset." Mr. Bustami added

It is important to note that Bustami & Saheb Trading Co. LTD (BSTC) is fully equipped with the facilities and professional work force needed to deliver world-class standards and service.

Bustami & Saheb Trading Co. LTD teaming up with NISSAN represents a milestone in the Middle East retailer market.

This partnership led to the launch of a showroom displaying various models, a system that deeply incorporates marketing, sales, after sales, and service optimum plans ensuring the maximum satisfaction and protection of our most valuable asset, the customers.