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Based in Vancouver, Canada, Lasso Data Systems is a leading developer and marketer of 'on-demand' Customer Relationship Management software for the real estate industry, and the agreement with EMS marks the company's first client in the GCC region.
"Our team evaluated several CRM Systems and determined Lasso to be the ideal enterprise CRM Solution for our company. Lasso provides all the functionality that we need for marketing and customer service for Escape and our upcoming equine community projects,"stated Anwer Sher, Co - Founder and Managing Director, EMS, the master developer for Escape.
"We are extremely pleased to have EMS on board with us as we accelerate our growth globally and expand into dynamic markets such as the UAE. Escape is a unique themed development and we look forward to a long term partnership with EMS to fulfill CRM requirements of their future projects,"said Dave Clements, CEO, Lasso Data Systems.
Lasso helps real estate developers and sales agencies sell their projects faster and easier with controlled sales velocity. The company's software manages home buyers online from interest list, to occupancy including sales, inventory, and contract management.
"As a local developer, we are taking a differentiating lead in launching a comprehensive CRM Programme; we have an entire specially trained team dedicated to this task. We want to be able to talk directly to our customers and receive their valuable feedback in regards to our projects and their investments into them,"said Aadil Sher, Sales and Customer Service Manager for Escape.
Escape is located off the Emirates Highway, on the Sharjah - Ajman border, and construction of the Villas at Escape is set to begin at the end of this year. The projects expected completion date is in December 2010.
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Posted by Rana Mesbah
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