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The change in structure is part of the company's regional and international expansion strategy. Corys expects to double its production capabilities when it opens its new manufacturing plant in Dubai Industrial City at the end of 2010.
Commenting on the rebranding, Mr. Mohammed Abdul Ghaffar Hussain, the Vice-Chairman of Corys, said:
"The name Corys is taken from a mythical Arabian river that Herodotus, the father of history, wrote of more than 2000 years ago. In his work, 'The Histories' he described how an ancient king created a pipeline made of animal skins to carry water deep into the desert. It is that innovative and pioneering spirit that we celebrate with our new name."
"We have enjoyed unprecedented growth across the region with significant operations in the UAE as well as Qatar, Bahrain, Oman, Kuwait and Jordan. We are very confident about the demand for the high quality pipes and fittings that we manufacture locally in addition to sourcing from our principal agents. We are investing in our future through this change in structure that allows for further expansion," Mr. Hussain added.
During this year's Big 5 show, Corys will be hosting invited guests at seminars to share the latest technology, techniques and capabilities of Hepworth PME products and those of the other principals Corys represents, including world leader Georg Fischer with whom they will shortly start a joint venture.
"The Hepworth PME brand will continue to be the mainstay of the Corys portfolio, and our core commitment to durability and precision, as well as the comprehensive support we provide for our products and services, will remain unchanged," Ghaffar concluded.
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Posted by Siba Sami Ammari
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