Polar makes your news years resolution a success

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The FT60 and FT40 will be available in the United Arab Emirates from December 2008 to help shed those holiday pounds and turn over a new leaf for 2009.

According to a survey of over 300,000 thousand people carried out by 10MillionResolutions.com, to 'Lose Weight and Gain Better Physical Shape' is the number one new years resolution made each year. However statistics show that somewhere in the vicinity of 97% of New Year's resolutions won't be kept.

The FT60 and FT40, Polar's latest additions to the popular Fitness and Cross Training range are designed to provide inspiration and guidance for exercisers at all levels, helping to beat the odds that steer towards failed New Year's resolutions.

'Inline with our long term plan to improve lifestyles in the UAE, Polar is encouraging people to start 2009 as they mean to go on and stick to New Year's resolutions the easy way. By measuring your heart rate during exercise you can improve overall fitness safely and efficiently,'

said Nicolas Girot, Managing Director, Sport in Life.

The FT60 is a smart training computer that adapts to the user's personal training habits to help keep them motivated to improve their overall fitness. Available in fashionable black or purple, the FT60 has been designed for those who want to get in shape and look good by going to the gym, jogging or participating in active sports.

As well as a fitness test and the ability to show calories burned, the FT60 also has the new Polar STAR training program, an intelligent feature that provides a personalized training plan that adapts to training habits. It provides weekly targets, easy-to-understand feedback and guidance for guaranteed fitness improvement in the most efficient and effective way.

The equally stylish FT40 comes in a black, white and lime green and features the innovative EnergyPointer that calculates the point in training where the intensity turns the training outcome from fat burning into fitness improvement. The FT40 also provides more useful information, including calories burned and the fitness test.

'Polar's pioneering heart rate technology allows the user to listen to their body to help them achieve personal goals at a rate that is suited to their fitness level. Monitoring the heart rate is the best way to tell how effective a person's training activity is in reaching their fitness goals.

The FT60 Polar Watch is 1050AED and the FT60 Polar Watch is 790AED, both available from leading sports retailers.

Polar, the smarter way to better fitness, offers an extensive range of heart rate monitors for running, cycling, multi sports, fitness and cross training for beginners right up to professional athletes, each designed to meet the individual needs of exercisers at all levels. Polar can be purchased at major sports retail outlets including Go Sport, Intersport and Lifestyle Nutrition.