RBS is renowned for bringing premium products to market to match unique target segments - the RBS Williams Credit Card is designed to deliver platinum style features and benefits for the growing UAE mass affluent population, and motor racing enthusiasts.
Mr Burhan Khan, Country Head Retail Banking, RBS UAE, said:
'RBS's sponsorship of the AT&T Williams team is an exceptional opportunity for us to bring extremely targeted products and services to our cardholders. The region's mass affluent population continues to grow and we're delivering on their demand for superior products and services. Formula One has millions of fans worldwide, with many residing in the UAE. There is no doubt this interest will continue to grow next year with the excitement of the Abu Dhabi Grand Prix and RBS is at the cutting edge of providing exceptional products and services to this audience.'
Cardholders will automatically be entered into a draw for 'A Race to Remember' where there will be winners of tickets and travel for each of the 17 Formula One Grand Prixs throughout the 2009 circuit. Top spenders will win tickets to the Abu Dhabi Grand Prix, with the top two spenders of the year winning a unique behind the scenes platinum experience including VVIP passes and a chance to see the team in action in the garage and in the paddock.
Khan added, 'The card has truly unique features and benefits for Formula One and motoring enthusiasts, but it also provides many additional platinum style benefits to a wider audience. Cardholders can also enjoy an extensive suite of platinum-style benefits such as wellness rewards, travel, sports and leisure benefits.'
RBS is committed to bringing innovative products to the UAE to satisfy the growing sophisticated needs of cardholders. The new RBS Williams Platinum Credit Card joins the Al Ameera Card, the first credit card designed exclusively for women and the NRI Card specifically customised for the needs of Non Resident Indians.
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